Designa social marketing intervention to help ESL smokers quit smoking based on the results of the data shown in the slides and the predisposing, reinforcing, and enabling factors that you identified in
Through the by Deals Plugin Extension”>applicationof
the PRECEDE-PROCEED framework (see the picture) and Lesson 7.1,what
are the predisposing, reinforcing, and enabling factorsamong the ESL
smokers as shown in the slides(as described in Phase 4 Educational
and ecological assessment in the picture and Phase 3 in the Lesson 7.1 (2005
updated version) you might address?List,define,
andprovide at least 3 examplesof each factor. (12
points)
7.1b) Designa social marketing intervention to help
ESL smokers quit smoking based on the results of the data shown in the slides
and the predisposing, reinforcing, and enabling factors that you identified in
7.1a, what might be yourproduct,price,place,
andpromotion and
Lessons 7.1-7.3)?List,define, andprovide
at least 3 examplesof each “p”. (12 points)
Put It Out Rockland A countywide legislative and community collaborative effort to reach the HP 2010 Tobacco Goals For program information, contact: Una Diffley Public Health Education Coordinator, Rockland County Department of Health, 845..364.2127, Diffleyu@co.rockland.ny.us For evaluation information, contact Lisa Lieberman, Project Evaluator, Healthy Concepts, 845 638-1619, LLhealth@optonline.net Rockland County Department of Health C. Scott Vanderhoef, County Executive Joan Facelle, MD, MPH, Commissioner of Health
Historical Perspective •County receives share of M.S.A. money in 2000 (Master Settlement Agreement) •Used MSA funds to develop a Comprehensive Tobacco, Prevention, Education and Cessation Plan (based on “Program and Funding Guidelines for Comprehensive Tobacco Control Programs developed by CDC and Prevention’s Office on Smoking and Health. •MSA money securitized in 2003 •County government maintains funding for tobacco programs
Put It Out Rockland Goals ?By the year 2010, promote smoking cessation resulting in an adult smoking rate of no more than 12{0e601fc7fe3603dc36f9ca2f49ef4cd268b5950ef1bbcf1f795cc00e94cdd119}. ?By the year 2010, prevent the initiation of tobacco use among youth resulting in a 20{0e601fc7fe3603dc36f9ca2f49ef4cd268b5950ef1bbcf1f795cc00e94cdd119} reduction of tobacco use among youth. ?By the year 2010, promote smoke-free environments and increase awareness of the risks of second-hand smoke, to reduce exposure to second-hand smoke by 20{0e601fc7fe3603dc36f9ca2f49ef4cd268b5950ef1bbcf1f795cc00e94cdd119}.
Major Program Highlights ?Youth-focused prevention in school and community agencies, using the Statewide Reality Check approach; ?Promotion of strong tobacco free school resolutions and policies; ?Community-based smoking cessation classes and resources ?Promotion of the EPA’s smoke-free home/car campaign; ?Media campaigns ?Activities aimed at increasing awareness and skills among health care providers of smoking cessation strategies and resources; ?Partnering with businesses, community leaders, towns, and villages to promote policies consistent with smoke-free environments. ?******* A strong commitment to…
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