Case Study on the festival WE LOVE GREEN
Reply to the questions with ACADEMIC References, that I can have access after!
ALL ABOUT WE LOVE GREEN FESTIVAL ( Paris )
what are the characteristics of the owner?who are they?what is their core business?
identify what the long term host objectives are ?
discuss the event objectives
ho do the event objectives contribut to the overall business strategy of the host?
how easy is it to define event objectives in relation to the long term organisational strategy?
what information do you need to correctly identify the objectives?
what are the barriers to acquiring this information and how could you overcome them ?
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