Explain whether your proposed study will be qualitative or quantitative in nature. Provide a justification for your choice.
The Slender-soda company marketed its soft drink on the basis that it would help reduce weight. A lawsuit followed, claiming that Slender-soda’s campaign was misleading because it was based on a single, short-term study that was funded by Slender-soda. The study participants were relatively lean (average body mass index [BMI] of 22), while the majority […]


