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MT460-Unit 3 Discussion

Strategic Analysis 

In this discussion, you will explain the value of strategic analysis. You will identify and explain how a company can benefit from the use of various strategic analysis tools to evaluate the internal and external environments.

  • Analyze the company details, latest annual report, latest news, review competitor information, etc.
  • You may also want to visit the website of your chosen organization and its competitors for more information and observation.

Instructions:

Execute this discussion by answering the following inquiries in essay format:

  • Using research, introduce the concept of strategic analysis and explain its purpose in the strategy evaluation, planning, and implementation processes.
  • Explain the differences between conducting internal analyses and external analyses in reference to your chosen organization.
  • Choose one type of internal analysis and explain how it is used and the benefits of its use to your chosen organization.
  • Choose one type of external analysis and explain how it is used and the benefits of its use to your chosen organization.
  • Use a minimum of three academic research resources (from MindTools and the Library) to substantiate your critical thinking and to provide viable reasoning for your perspectives.
  • Apply proper APA style citation and reference format.
  • Use headings to segment the topics in your writing in order to create a flow of ideas for your reader.
  • Write in third person.

You are expected to write unique perspectives on the subject of strategy and its purpose in business. Refrain from committing plagiarism. It will not be tolerated. Your contributions must synthesize existing theories, concepts, and principles from the business literature and must add value to the existing body of knowledge. 

 

Chosen organization: ETSY Etsy, Inc. Internet & Direct Marketing Retail

 

Phenomenological Research Methods

The quest to understand the lived experience and the philosophical structures of experience and consciousness is the focus of a movement that began in the early years of the 20th Century. The movement is called phenomenology because the movement explores the lived experience of phenomena. Edmund Husserl and Martin Heidegger were two of the prominent philosophers who developed this method of inquiry though each took a significantly different philosophical approach to understanding human experience. In this assignment, you will discuss the psychology research methods that emerged from the philosophies of Husserl and Heidegger and the researchers who developed those methods.

General Requirements:

  • This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
  • Doctoral learners are required to use APA style for their writing assignments. The APA Style Guide is located in the Student Success Center.
  • Refer to the Publication Manual of the American Psychological Association for specific guidelines related to doctoral level writing. The Manual contains essential information on manuscript structure and content, clear and concise writing, and academic grammar and usage.
  • This assignment requires that at least two scholarly research sources related to this topic, and at least one in-text citation from each source be included.
  • You are required to submit this assignment to LopesWrite. A link to the LopesWrite technical support articles is located in Class Resources if you need assistance.

Directions:

Write a paper (1,250-1,500 words) in which you discuss both the phenomenological research methods in psychology that emerged from the philosophies of Husserl and Heidegger and the theorists/psychologists who developed those methods. Include the following in your paper:

  1. A discussion of at least two phenomenological research methods that emerged from the phenomenological philosophy of Husserl. What were the central tenets of each method? What is known about the theorists/psychologists who developed each method?
  2. A discussion of at least two phenomenological research methods that emerged from the phenomenological philosophy of Heidegger. What were the central tenets of each method? What is known about the theorists/psychologists who developed each method?
  3. A contrast of the primary differences among the phenomenological research methods identified above. How does each method address approaches to data gathering, data analysis, and the role of the researcher?
  4. A research-based statement of and rationale for the method you believe allows the best understanding of human experience.