GOAL: Create a four-six minute video news story presentation, accompanied by a 500-600 word written script/text of the video news story (with minimum three citations/references) that gives an analysis of a recent ethics scandal, corporate social responsibility scandal, or environment sustainability scandal. Be sure that your presentation makes a definitive statement connecting strategic planning to ethical, moral, social responsibility of organizations. In other words, this is not merely a report, but a scholarly exposé of the ethical effects of strategic planning. Write 500-600 word paper that is written as a news story, and give an analysis of a recent (last three years) management scandal involving ethics, corporate social responsibility, or environment sustainability. Connect the news story you present with the need for ethics and social responsibility in strategic planning. How could a more effective strategic plan
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Use the 5 key determinants of Diffusion of Innovation to apply to a survey to assess the interest level of your target market for your innovation. Using the 5 key determinants of the Diffusion of Innovation (Roger’s, E. 2003), frame the challenges into scales using the attached survey methodology for constructing your innovation questionnaire. Next, reach out to potential/current customers in your target market and ask them to complete the survey. Compile your results. Please use the attached document as your guide.
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