Marketing Plan Sections For The Product You Have Selected/ Invented/ Created.

sing the Waters Bottling Company in Module 1, continue to build the Marketing Plan Sections for the product you have selected/ invented/ created. Complete the following in MS Word: Be concise and complete in your analysis of each plan element. Your employer wants to know you have left nothing out in your analysis.

This assignment represents Section 4 of the Marketing Plan. Use the .argosy.edu/content/enforced/27352-2295970/7777_1/MKT230_MarketingPlanningGuide.docx?_&d2lSessionVal=6zu64L9HvF06VIgIoQviQn063″ target=”_blank”>guide to identify the sections of the Marketing Plan and the marketing elements contained therein. This assignment will focus on Section 4– Place & Promotion (Module 4).

Section 4 – Place & Promotion (Module 4)

  • Distribution Channels
    • Length & Width
    • Direct & Indirect
    • Vertical & Horizontal Channel Conflict
  • Promotion
    • Communication Process & Tools
    • Product Life Cycle
    • Push vs. Pull

 

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6 essay questions; must include references; due march 13 at 8:00 p.m.

Select only five questions from the fine listed and fully respond to each of the prompts. You can use books, library resources and the internet. You cannot use Chegg or any similar online “tutoring” service. You may not discuss the test with anyone other than the instructor (Dr. Pintado). Make sure to cite your references in APA format. Citations should be cited in the text and in the reference list. 
1. Lenore is a health educator that has recently been hired to provide diabetes education in Monroe County. Her first task is to design a program for county resident that have recently diagnosed with type 2 diabetes. Assessment of the population found that the primary needs include the necessity of proper blood sugar monitoring and diet. Utilizing a theory of health behavior change, discuss how she might develop a program to address these needs (i.e., monitoring blood sugar and diet modification). Develop a logic model of this intervention. Be as specific as possible. 
2. You are a health educator at a county health department. You are charged with working with a community and have received data, compiled from a variety of sources that suggests that the leading health problems for this community are obesity and cardiovascular health. After speaking with community members, they insist that the biggest health problems facing their community are drugs and crime.  Community members say they do not feel same in their streets. 1) What health issues are you going to address? 2) How will you get buy-in from the community?Be specific. Give details. 3) List stakeholders that you will recruit to be a part of this program and explain why you have selected them as stakeholders. 4) Describe a multilevel program (include the following: behavioral, environmental, and policy) that will address the health issue.
3. You are a health educator at a state health department. You are tasked with creating a theory-based campaign/program to reach communities that are refusing the COVID vaccines. You are presenting to your supervisors the process you will take to plan out the campaign using the PRECEDE-PROCEED planning model. In detail, walk your audience through each step of the planning process. Provide details for each step. 
4. You are public health researcher explaining the importance of case selection, control selection, and sources of exposure information in case control studies. Your Zoom presentation focuses on examining the relationship between low physical activity and heart disease. After the presentation, you look through the chat and realize that your audience had several questions. You decide to post your response on your webpage to the questions for your audience to read. For the first three questions (a-c), please explain in words (qualitatively, no numbers) which cell(s) in a 2 x 2 table would change and in which direction (increase, decrease) and what effect that would have on the odds ratio. For the remaining two questions, make sure that you answer them fully. 
a. What is the effect if controls are selected from a fully employed population?b. What would happen if there were poor recall of exposure among both cases and controls?c. What would happen if cases recalled high risk exposure more than actually occurred?d. Discuss a possible good source of cases and a good source of controls. Explain why these would be goodsources.e. Discuss a possible good source of exposure information.
5. Mississippi University for Women developed an intervention to reduce obesity among students, by developing a “Healthy Eating Media Campaign.” This campaign focused on providing students with information on healthy eating and providing students, both on and off campus, with information on healthy eating, making wise food choices at the cafeteria and area restaurants, and providing students with simple, healthy, and inexpensive meal preparation methods. The media campaign lasted 3months and included a strong social media presence, a recipe app, YouTube and TikTok videos, and extensivecampus promotion. a. Please describe how you would evaluate the process of this intervention. What information would you need to conduct this evaluation?b. Describe how you would evaluate the impact and the outcome of this intervention. Describe the study design, the type of data you would use or collect, your main impact and outcome measures as well as a list of the key confounders. What analyses would you use?c. What do you think would be the major sources of bias and confounding in investigating the effect of the intervention on your outcome measures and how would you try to mitigate their impact in the design and data analysis stages of the evaluation?  6. You work as a health educator addressing the issue of asthma in a community. You are tasked with creating a presentation to increase knowledge regarding asthma control among adult asthma patients. You have created the presentation and have decided to used the following asthma knowledge questionnaire: https://toolkit.severeasthma.org.au/wp-content/uploads/sites/2/2018/03/Patient-Asthma-Knowledge-Questionnaire.pdf . In detail describe the design you would use to test the effectiveness of your presentation. Make sure to discuss the types of statistical analyses you would use. In discussing the analyses, make sure to address types of exploratory and descriptive analyses, inferential analyses, including the null and alternative hypotheses, and the assumptions that must be met by the inferential method of analysis you have selected.

read case answer the question

Read a case answer one question.

It’s about HCNs and PCNs.

No word limit, but no more than one page

Thank you

 

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Change management validity tools -thought responses – 200 words | MGT362 Change Management And Implementation | University of Phoenix

Reply to two prompts in 100 words each. No sites needed, these are just thoughts on the prompts.

Prompt 1:

Preparing for change is never easy in any organization (school districts) so in order to safeguard a smooth change from the current state to the preferred state of any organization, you will need the correct management tools and resources readily available.

School leaders constantly find themselves working to change curriculums within their schools, and this can be quite challenging and controversial as it pertains to curriculum placement and revision. Leadership must work within various areas when attaining; stability, needs, assessment, and educational instruction.  In order to achieve any of this it requires a clear understanding of the process and principles of the changing concepts affecting curriculum development amongst personnel and students.

When adjusting to changes in an organization here are a few helpful tools used:

· Stakeholder Analysis (identify and categorize them based off of different factors)

· Flowcharts/Map (visual sketch to show you where you are, and where you would like to be in an organization)

· Data Collection (gathering and measuring information/feedback analysis)

Applying analytical framework provides a checklist of skills, tools, patterns, model forms and techniques that come in handy when collecting and analyzing data. 

To be successful, you must employ a variety of tools and techniques to gather, arrange, and present system descriptions. By creating and adapting analytical frameworks, you can prepare well ahead of time and collect useful tools and examples to use in your current situation (Lieberman, 2017).

Reference

Lieberman, Benjamin (2017). Applying an Analytical Framework.

Prompt 2:

The first change management tool applicable to the organization is the flowcharting technique. Flowcharting on the organizational processes provides a visual sketch, particularly to those lacking a clear image of the major organizational processes. This is a mechanism utilized to ensure people are on board with the level of the company. The second tool entails metrics and data collection that enable the company to gather correct information through a critical change management process. The technique focuses on past performance and the current performance, including risks attributed to the change process.

The third technique involves using force filed analysis, which provides an initial perception of change issues that require to be resolved. The technique outlines the drivers that necessitate a change in an organization. Further, the company uses a culture mapping technique to enhance change, considering various values, beliefs, norms, and practices. Project plans are another change management tool used by the company, which involves having a clear project plan to stay on track with the goals.

In situations where an individual is required to change roles, the use of an analytical framework can help determine the process of transition to the new roles. This entails learning to lean on the type of tools, techniques, models, and patterns through which an organization can give the best approach. This technique helps communicate the best use time management aspect in the organization.

Also, one can use the analytical frameworks to assess the workforce’s skills and help prepare the outsourcing group. Defining teams through an effective analytical framework promotes confidence and leads to the correct collection of materials and capabilities.