Jewish Philosophers:

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Different Philosophers to choose from: -Jewish Philosophers: Maimonides -Christian Philosophers: Augustine, Anselm, Aquinas, Hildegard of Bingen, William of Ockham -Islamic Philosophers: Avicenna Write a 500 – 800 word essay that applies this philosopher’s ideas to the contemporary world by (1) identifying the essential points of the philosopher’s work, including the historical context and its relation to dilemmas, decision making, and consequences; (2) describing how these philosophical ideas relate to contemporary life; (3) and explaining what the philosopher would say were an individual’s responsibilities as a citizen of a modern, diverse (intercultural) community. Prepare a Works Cited page. As an undergraduate, quotes should not take up more than 10-15% of your paper. This means quotes should not be longer than 2-3 sentences per page. Sample Format: Identify/Describe a philosopher and his or her most important contributions, including the historical context of the original text and how it addresses dilemmas, decision making, and consequences from the philosopher’s own time. Describe/Discusshow this philosopher’s texts relate to contemporary life and whether there are figures from other cultures who present arguments that reveal his or her philosophical influences. Analyze/Explainthe dilemmas this philosopher would see for the individual living in our contemporary, intercultural world and what his or her response (choices/actions/consequences) would be with regards to one’s responsibilities to self, society, and diverse cultural groups within a community.

Sample Solution

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Allegory

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I want to write my allegory project about the effect of the perception of life has on people. I believe that if you have a positive and optimistic perspective of life, you grow and develop more healthy and wiser. Vice versa, if youre always grumpy and pessimistic, youll die unhappy and unsatisfied. My story will be about 2 characters who are both given the same amount if nurturement needed. One will have a pessimistic personality and will, therefore, die quicker and unhappy. The other one will have a brighter and happier personality, and will eventually live a longer life and be more optimistic. There will be 2 more characters who each watch over each of the main characters. They will be affected by the main characters and will each have a different response to them. My first character is a plant who is given a sufficient amount of sunlight, water and carbon dioxide. It has a positive perspective of life and will therefore, live happier and healthier. This plant represents people who are given a decent job, a good income, a happy family and fortunately, they think its more than enough and are more than grateful for all their blessings. My second character is another plant and is also given a sufficient amount of sunlight, water and carbon dioxide. It, on the other hand, has a negative perspective of life and will die unhappy and sick. This represents people who also have a good job, a sufficient income and a happy family, yet they dont think its enough and are always thinking about how to get more without realizing that what they have is all they need. My 2 side characters will be gardeners who care for these plants and check in on them regularly, and they represent those who are affected by these people.

The summary of and Critical Reaction to ” A Madman’s Diary”

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Outline the summary of and Critical Reaction to ” A Madman’s Diary”

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Presentation on the Luxury Travel Retail market

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Presentation on the Luxury Travel Retail market
•
For this assignment you will submit a poster presentation on L’Oréal.

• To begin, Natalie Rix introduces you to some of the key trends and external factors that affect L’Oréal’s Travel Retail business.

Your task
• You will submit a presentation on L’Oréal.
• To prepare your presentation you should conduct an external analysis of the Luxury Travel Retail market identifying the key trends, growth opportunities and threats. As part of your analysis you need to demonstrate an in-depth understanding of the target consumer and their purchasing journey.

PART A: INTRODUCTION

PART B: YOU SHOULD CONSIDER THE FOLLOWING:
B.1. the key macro-environmental factors relevant to L’Oréal;
B.2.the key micro-environmental factors relevant to L’Oréal;
B.3. retail buyer behaviour;
B.3. online buyer behavior.

PART C: APPLYING THE MARKETING PLANNING PROCESS:
Adopt the marketing planning process to structure your analysis:
C.1. Define the market
o Study what’s out there for travellers in terms of beauty products, services and retail experience in Travel Retail. What is the current market situation? What are the current trends and the vision for the future? Imagine what the aero-malls and airports in the future (in 10 years) will look like. What are the growth opportunities and threats?
C.2. Identify the competition
o Who are the main competitors?
o Define their positioning and targets.
C.3. Understand the consumer and identify consumers’ trends
o Who are the consumers who buy beauty products in airports? What are their habits (frequency, preferences, rituals)? What are their expectations? Define the main trends for this type of consumer. How to recruit them, how to loyalise them?

PART D: CONCLUSION

Guidelines
• You should use the NTU Library Harvard Referencing System (attached).

Sample Solution

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