Write a short paper indicating how and when you will evaluate the success of the new product or service of your chosen company. This short paper will also include a detailed discussion of your feedback loops and processes that you will implement to keep your new product and service ideas on track and also allow you to adjust as necessary. You will also present your ideas on how you will schedule and conduct periodic, internal meetings to be certain that all departments are contributing to the success of your venture. Because the management of new product or service launches is complicated and difficult, you may want to incorporate knowledge of project management software that would help you manage such a formidable task. One such project management software is made by Microsoft and is called “Microsoft Project”. You can become familiar with this, and/or suggest other project management software that you might be familiar with that you could use in your implementation.

Your work on this assignment will also allow you to identify and integrate any important factors that you feel will have an impact on implementing your new product or service down the business decisions and planning that will be used in order to do so.

Read the milestone three rubric and Article: How to Measure if Branding Is Effective ( https://smallbusiness.chron.com/measure-branding-effective-10102.html )

Sample Solution

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Select one publicly traded common stock. Students will use course concepts to conduct a
fundamental analysis of the security to determine if that security is either undervalued, overvalued or properly
valued based upon a review of its market price per share
Students will turn in a written fundamental analysis prior to Week 15 of the course. The fundamental analysis of
the stock must include the following valuation techniques:
Dividend Discount Model;
Valuation of Free Cash Flow to Equity Holders;
Valuation of Operating Cash Flow; and
Relative Valuation Ratio Techniques Based Upon Multiples of Earnings and at least two other measures of
relative value;
Students will be required to submit a written report that documents the intrinsic stock values obtained by using
each of the above valuation techniques. Students will be required to provide references to all data sources and
provide appropriate exhibits that display how calculations of intrinsic value were done under each of the
valuation techniques.

Sample Solution

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