Design a coherent, logical and methodically sound research proposal as a basis for undertaking a researchable independent project

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Notes for students : 1. Electronic copy of assignment must be submitted through the Turnitin software – no hard copies. 2. This assignment will be marked electronically and results available online through Grademark in Turnitin. 3. 10% of marks are awarded for satisfactory use of language and/or good presentation. 4. 5% of marks are awarded for satisfactory referencing and/or presentation of a bibliography where either is required. Note that all referenced work should be obtained from credible sources. 5. Students should ensure that they comply with Glyndwr University’s plagiarism policy. 6. Students should make correct use of the Harvard referencing method. Learning Outcomes Tested in this Assignment : 1. Identify, and specify the characteristics of and the variables relevant to a problem or investigative topic in the sphere of management or business. 2. Design a coherent, logical and methodically sound research proposal as a basis for undertaking a researchable independent project. Overall Comment : Mark (%) Would students please note that achievement of the learning outcomes for this assessment is demonstrated against the assessment criteria shown below (which are not necessarily weighted equally). All marks/grades remain indicative until they have been considered and confirmed by the Assessment Board Using the attached proforma, a Project Proposal must be prepared and submitted for approval before the commencement of the Project. The proposal requires a provisional title with terms of reference, as well as outline details of the context, rationale and proposed methodology of the project. These should be discussed with the project supervisor prior to submission. In addition, students should agree an action plan for their projects with their supervisors and agree the dates of their supervision meetings in advance.

Describe the economy (using the CIA Factbook) for Country 2 (5 points) and provide table for the following economic indicators

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PLEASE NOTE: The countries you choose for Part A will be the countries you refer to through Parts A, B, and C. If, for some reason, information is not available for your country at the websites cited by a particular question, please choose another country to answer that question, and NOTIFY ME and MAKE NOTE in the Project of the CHANGE.

This Project is worth 70 points. I will run the submissions through an anti-plagiarism software.  Failure to reference the websites or any other research will result in a grade reduction of 8 points in your project score.

Please include the tables provided by the websites!  Failure to do so will result in half the points being subtracted from your grade.

Please note that I use Turn-It-In anti-plagiarism software.  If you directly quote a source, use quotation marks.  Any Turn-It-In score over 25% is subject to points being subtracted from your grade.

 

Economy (20 points)

Using the two countries from Part A, go to globaledge.msu.edu (Links to an external site.) You may also go to cia.gov Factbook (Links to an external site.) pages to research your countries. Please make sure you include tables from your research for each country.

  1. Describe the Economy.
    1. Describe the economy (using the CIA Factbook) for Country 1 (5 points) and provide table for the following economic indicators: (5 points)
      1. Current Account Balance
      2. Inflation
  • Manufacturing Value Added
  1. GDP Growth
  2. GDP per capita, PPP
  3. Describe the economy (using the CIA Factbook) for Country 2 (5 points) and provide table for the following economic indicators: (5 points)
    1. Current Account Balance
    2. Inflation
  • Manufacturing Value Added
  1. GDP Growth
  2. GDP per capita, PPP

Infrastructure (20 points)

  1. For each country, look up the following Infrastructure determinants –
  2. mobile cellular subscriptions;
  3. Roads, total network;
  4. Rail lines;
  5. Transport; and
  6. Internet Users.

Do not just supply this information in the form of tables, also explain why infrastructure is important to FDI.

  1. Country 1 – why is infrastructure important (5 points) and indicators tables and or graphs (5 points)
  2. Country 2 why is infrastructure important (5 points) and indicators tables and or graphs (5 points)

HINT: In order to properly compare these numbers, you may want to scale these numbers per capital –  divide each infrastructure indicator by population. The population is on the CIA Factbook.

Investment Potential (30 points)

  1. Overall, what is your group’s informed opinion as to how receptive your countries are to FDI?
    1. Which country, of the pair, is the most receptive? Provide a well-reasoned argument using the evidence presented in Projects Part A, Part B, the Economics and the Infrastructure parts of this project.
    2. Country 1 – well-reasoned argument (4 points), and data from Part A (2 points), Part B (2 points), and Part C (2 points)
    3. Country 2 well-reasoned argument (4 points), and data from Part A (2 points), Part B (2 points), and Part C (2 points)
    4. Compare and contrast corruption in both countries and their opportunities for FDI (10 points)

 

Country Project Part C Rubric

Names:

Countries:

1.     Economy

Possible Points

Describe Country 1

5

include tables

5

Current Account Balance

Inflation

Manufacturing, Value Added

GDP Growth

GDP per capita, PPP

Describe Country 2

5

include tables

5

Current Account Balance

Inflation

Manufacturing, Value Added

GDP Growth

GDP per capita, PPP

Total Economy

20

2.     Infrastructure

Country 1

Why is infrastructure important?

5

Indicators: include tables

5

Mobile: Cellular Subscriptions

Roads: total network

Rail lines

Air Transport

Internet Users

Country 2

Why is infrastructure important?

5

Indicators: include tables

5

Mobile: Cellular Subscriptions

Roads: total network

Rail lines

Air Transport

Internet Users

Total Infrastructure

20

3.     Investment Potential

Country 1

Investment Potential Continued:

Well-reasoned argument pro or con using data from

4

Part A

2

Part B

2

Part C

2

Country 2

Well-reasoned argument pro or con using data from

4

Part A

2

Part B

2

Part C

2

Compare and contrast corruption in both countries and their opportunities for FDI

10

Total Investment Potential

30

Failure to reference

-8

Failure to insert tables

-31

Up to one week late

-7

After one week late

-31

Failure to place names in the digital file

-5

Total Part C

70

EXPLAIN HOW QUALITY CAN BE DEFINED AND MAINTAINED.

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. A definition of OM and an explanation of its importance; II. The key elements of OM; Ill. The need to produce goods or services on time and to cost, with the right quality and within the law; IV. The role of OM in achie ing strategi obje tives: and v. Produce systems and sub-systems diagram for any \iH Smith operations processes. including a brief explanation of your diagrams. Task 2 (this meets LO 2 ACs 2.1, 2.2 and 2.3 Based on the S enario. produce a document explaining the relationship between 0).1 and strategic planning. Your documen for his Tas · must in lude the -allowing eleme – (among o ers as yo -~ s 1: I. Explain the implementation of the ··3Es·· in V. “H mith; II. Critically review the tension between cost minimisation and qual ity maximisation in the context of WH Smith; and Til. Assess the importance of the five performance objectives that underpin operations management. Task 3 (this meets LOs 3 and 4 in full) Base on the Scenario. produce a document explaining how to organise and apply relevant techniques in a typical production process. Your document for this Task must include the following elements (among others as you wish): I. Comment briefly on the importance of operational planning and control. II. Explain what linear programming is, and give an example in relation to any part of the operations of WH Smith; III. Produce a network plan and indicate the resultant critical path for any operation in WH Smith. (for this task, you should include a set of operational outcomes, which are clearly defined). IV. Explain how quality can be defined and maintained.

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I
·,_British Institute
q(Technology & E-eommerce
ASSIGNMENT
Year 2013/2014
Programme Title Edexcel Pearson BTEC
HNC Certificate in Business and
HND Diploma in Business (QCF)
Unit Title Operations Management in Business.
Unit No. Unit 34
Unit Code F/60111092
Assignment No. 01
Level Level 4 – HNC and Level 5 – HND
Credit value 15 credits
Deliverer Dr Joy , Mr Solomon ,Mr Natesan ,Mr Hamim, Mr Kennedy ,Mr Richard,
Mr N awaz, Ms Samar
Handout Date
18/1112013
Hand in Date
18/12/2013
Using the Principle of Operation Management to reactivate a
firm: A Case study of WHSmith.
Purpose of this assignment
To pro ide learners ith an understanding of the role and importance of operations management
(OM) in the efficient and effective production of goods and services.
Scenario:
WH Smith is a major, well-known and publically-quoted book retailer and newsagent in the UK.
Recently it was reported how Kate Swann, the former CEO for the last 1 0 years, has turned the
company around from £135m losses to £106m profit in a decade.
(source: www.theguardian.com/businesslblog/2013/jan/23/wh-smith-kate-swann-profit,
accessed 1 October 2013)
(Also see copy attached)
This is an example of how the principles of operations management can be used to reactivate a
firm. How did she do it?
Using the above as a starting point, together with other information sources, which you should
research yourself, on WH Smith, you are asked to address the Tasks below regarding operations
management.
Task 1 (this meets LO 1, ACs 1.1, 1.2 and 1.3)
Based on the Scenario, produce a document explaining the nature and importance of Operation
Management and its key elements.Your document for this Task must include the following elements (among others as you wish):
I. A definition of OM and an explanation of its importance;
II. The key elements of OM;
Ill. The need to produce goods or services on time and to cost, with the right quality and within the
law;

Discuss using one global brand as illustration. 2.2 identify and explain the major ways of working with an advertising agency and highlight three creative aspects you will introduce in any chosen advertising agency.

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Essav Task 1: The Scope of Marketing Communications You should attempt to: 1.1 Briefly state three communication theories, using one of the theories to analyse how marketing communication process is important and applicable to advertising and promotion of business; and state how ICT has impacted on communication process. 1.2 Mention the core factors in choosing a suitable advertising and promotion agency and identify three regulatory bodies, examining how they regulate advertising and promotional activities. (This provides evidence f or Learning Outcome 1; Assessment Criteria 1.1, 1. 2, 1.3, & 1.4) Essay Task 2: The Role and Importance of Advertising You should attempt to: 2.1 consider the following: Advertising has played important role(s) as a strategy for promoting a business or product- Discuss using one global brand as illustration. 2.2 identify and explain the major ways of working with an advertising agency and highlight three creative aspects you will introduce in any chosen advertising agency.

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~British Institute
edexcet
~ [Technology & £-commerce
ASSIGNMENT
Year 2013/2014
Programme Edexcel BTEC HNC Certificate in Business (QCF)
Title
Unit Title Advertising and Promotion in Business
Unit No. Unit 18
Unit Code Y/60111000
Assignment 01
No.
Level Level4- HNC
Credit value 15 credits
Deliverer Dr. Brian-Vincent Ikejiaku ,Ms Jaspal, Ms Samar ,Mr Richard, Ms Malar,
Mr Shabir , Mr Danish
Assessors Dr. Brian-Vincent Ikejiaku
Handout Date

ASSIGNMENT TITLE:
Essay on Theoretical Understanding and Practical Application of
Advertising and Promotion in Business
This assignment is based on the case scenario presented below and you must use it to answer the
questions that follow.
LUNDY LTD is a global marketing communication company in the process of recruiting HE
students in the UK for three weeks well paid (£2,400.00) internship. They have an eye for
students who have studied Advertising and Promotion in Business at the level 5 HND stage. The
company believes that this level would be most relevant to their current needs because they seek
interns from the HE who have good knowledge and understanding of the: scope and techniques
of marketing communication, role and importance of advertising, and ability to plan integrated
promotional strategies.
-‘”‘—-‘–‘——-
Advertising and Promotion in Business_Leve l-4 HNC/ Y/601/1000Page: 2 of 7
You made an application for this interesting position and your application was successful. The
company invited you to an interview where you will write series of short essays to a panel of five
members who are at the senior management cadre of the company.
The panel will assess how relevant your essay is, and use it as the primary yard-stick for
selection of the interns. The criteria for assessment and characteristics of essays at passable,
merit and distinction levels are provided later below.