Typography

I need a research paper that utilizes 6 SCHOLARLY sources to explore the 3 topics below. Each topic should have its own section. I was thinking 2 scholarly sources per topic since that seemed the easiest, but it’s up to you. Any further questions can be addressed with me.

1) The concept and importance of brand archetypes
2) The psychology behind typography choice
3) Significance of typography and color choice within brand development