radio and television chapter 9 and 10

Chapter 9

Practice your editing skills. Take a print ad from this book and use that information to create a 30 second radio commercial

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chapter 10

Watch at least five commercials on TV this week and take notes o the following

a. Was the product shown prominently the first time it was mentioned?

b. Was the product featured visually in or near the final shot?

c. Did the first shot grab your attention? How ?

d. Was the first shot related to the product story? How

e. Which shot was must memorable? Why?

f. How did yo feel about the product as a result of the commercial? Did it change your feelings? How and why?

 

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