Market Analysis Kodak Company

MBA Business Plan component
Context
One of the most important elements in a business plan is market analysis. A market analysis is a qualitative
and quantitative assessment of a market. It includes data collection and estimation in reference to the market
size and value; characteristics of the intended customer base; in-depth understanding of the competition;
barriers to entry and the regulatory environment. The accurate and detailed market analysis allows
entrepreneurs to determine whether the market is sufficiently large to build a sustainable, profitable business.
In this assignment, you will prepare a portion of the market analysis for your proposed business. You will create
a report that can be included as part of your digital portfolio.
Instructions
Write a 525-word report that includes the following sections:
Section 1: Business overview, mission, and vision
Section 2: Market analysis
Section 3: Recommendation
Use the Market Analysis Research document for details on what to include in each section
Cite 3 references to support your assignment.
Format your citations according to APA 7 guidelines

Sample Solution

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