| Assignment 1 Grading Criteria | Maximum Points |
| Identified and explained applicable laws which might affect Afterschool Depot’s channel policies. | 60 |
| Explained if strategic alliances outperform ordinary distribution channels, evidence of their success, how they can strengthen sustainable competitive advantage and gave a well supported recommendation for Afterschool Depot. | 60 |
| Explained how retail positioning strategy can flow from both cost-side and demand-side factors. | 56 |
| Analyzed the typical conflicts that may develop between Afterschool Depot, wholesalers and retailers and described conflict resolution methods which are feasible and effective. | 60 |
| Written Components:Organization (16)Usage and mechanics (16)Style (8)APA elements (24) | 64 |
| Total: | 300 |
