Discuss ways you can demonstrate to the bank that this company is a socially-conscience organization and will be involved with local social endeavors.
a minimum 350- to 525-word analysis that include the following:
• Select four of the following methods and explain how they should be used by your company to align best with your target segment and product definition:
o Advertising
o Public relations
o Traditional Digital marketing
o New Digital marketing techniques (describe)
o Direct marketing
o Event marketing
o Outdoor Advertising
• Select two of the following forms of sales promotion to promote your product and explain the reasoning for each of your choices:
o Coupons
o Deals
o Premiums
o Contests
o Sweepstakes
o Contests
o Samples
o Loyalty Programs
o Point-of-purchase displays
o Rebates
• Discuss ways you can demonstrate to the bank that this company is a socially-conscience organization and will be involved with local social endeavors.
• Discuss how your company could expand into the global market.
• Examine promotional methods that could be used to market your lemonade globally.
• Examine any ethical or moral issues you may encounter while developing and utilizing the various forms of sales promotion.