Examine barriers to new product development that comply with initiatives in the health care industry

Case Study 1: GE Healthcare (A): Innovating for Emerging Markets

Read the case study titled “GE Healthcare (A): Innovating for Emerging Markets” located in the XanEdu case pack (Link Below)

Write a three to four (3-4) page paper in which you:

  1. Determine two (2) emerging trends in the external environment that prompted General Electric (GE) Healthcare to develop a new strategy for the production and marketing of a low cost Electroencephalography (EEG) machine in bottom of the pyramid markets (BOP).
  2. Examine two (2) internal barriers GE Healthcare faced when developing its BOP market in India and determine the manner in which they hindered GE Healthcare’s growth in this market segment.
  3. Analyze two (2) of the significant external barriers that GE Healthcare faced when trying to meet its marketing goals in the Indian market. Propose two (2) ways to address these barriers.
  4. Analyze the specific steps GE took in developing its strategy to grow its BOP market. Determine the manner in which those actions apply to the principles of strategic thinking and strategic planning.
  5. Determine the manner in which GE Healthcare’s strategy to improve its position in BOP markets contributed to the organization’s value chain in both emerging and developed markets.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

The specific course learning outcomes associated with this assignment are:

  • Differentiate between strategic management, strategic thinking, strategic planning, and managing strategic momentum.
  • Analyze the significance of the external environment’s impact on health care organizations.
  • Examine the role of internal environmental analysis in identifying the basis for sustained competitive advantage.
  • Examine the organizational value chain, including the components of the service delivery and support activities.
  • Examine barriers to new product development that comply with initiatives in the health care industry.
  • Use technology and information resources to research issues in the strategic management of health care organizations.
  • Write clearly and concisely about strategic management of health care organizations using proper writing mechanics.

How can evidence-based practice approaches be used to improve health care outcomes?

Based on your review of the data, you have identified 3 key areas of concern that you would like to address as part of the quality improvement initiative. If not addressed, these areas of concern may affect the organizations accreditation and/or profitability:

  • Patients are having to wait for extended periods of time in the emergency room (ER).
  • AKT is not implementing effective capacity management strategies for the resources that are currently available.
  • There are a high number of readmissions due to patients being discharged too early.

You decide to work with staff and management to develop and implement new policies that are grounded in evidence-based practice (EBP). To communicate the new policies with the staff, you will write a 2-page memo addressing the areas of concern and the new EBP policies that now be in place. In the memo, address the following:

  • Discuss the 3 areas of concern and how these can affect accreditation and/or financial status of the organization.
  • What is evidence-based practice?
  • How can evidence-based practice approaches be used to improve health care outcomes?
  • A set of new policies and procedures that includes 2-3 strategies based on EBP approaches for each area of concern that will be effective immediately
  • The memo should cite specific examples from the research reviewed regarding EBP approaches to resolving the issues.

Analyzing Health Care Decision Making

Analyzing Health Care Decision Making

A number of quantitative methods are utilized to make decisions and recommendations in health care. Quantitative methods are used to analyze and predict the demand for patient services, to determine capital expenditures for facility and technology enhancements, and to guide the manager in implementing quality controls. Whether or not you are familiar with quantitative methodologies, as a manager, you are responsible for the outcomes of implementing the decision based on the method used.

Your agency or institution has noted a negative trend in profitability for a diagnostic imaging cost center over the past 4 quarters.

As a manager, you need to make some recommendations to take to your board of directors to reverse the negative trend. Your first priority is to find a quantitative method to help you in making decisions. Complete the following:

  • Choose a quantitative method (e.g., the decision tree model).
  • Describe the model that you are using.
  • Outline at least 4 proposed solutions to your board of directors, and analyze the strengths and weaknesses of each with regard to return on investment, break-even analysis, improvement in patient demand, improved patient safety and quality, and so forth.
  • Summarize how the decision-making method helped you make objective recommendations to your board of directors.

Is the current health care system an example of market failure that requires government intervention?

Write a paper of 500-750 words, not including the title and References page, that analyzes the need for health care reform.

Include the following in your paper:

  1. Identify concerns about cost, quality, and access to the current U.S. health care system.
  2. Answer the question: Is the current health care system an example of market failure that requires government intervention?
  3. Describe different proposals for change from both political parties.
  4. Summarize key elements of reform that are needed from the perspective of the author of the source used.

Cite a minimum of three references to support your rationale.

Prepare this assignment according to the guidelines found in the APA Style Guide located in the Student Success Center. An abstract is not required.

Write a paper of 500-750 words, not including the title and References page, that analyzes the need for health care reform.

Include the following in your paper:

  1. Identify concerns about cost, quality, and access to the current U.S. health care system.
  2. Answer the question: Is the current health care system an example of market failure that requires government intervention?
  3. Describe different proposals for change from both political parties.
  4. Summarize key elements of reform that are needed from the perspective of the author of the source used.

Cite a minimum of three references to support your rationale.

Prepare this assignment according to the guidelines found in the APA Style Guide located in the Student Success Center. An abstract is not required.