Research Paper: Outline & Key Sources

The Research Paper is the key assignment for SMGT 631. This paper is an opportunity for you to demonstrate a thorough understanding of current issues and research, and to make practical applications of research to the sport facility and event settings. This is a two-part assignment, with a 1–3-page APA formatted outline submitted in Module/Week 3 and a 12–15-page APA formatted final draft, including at least 5 peer-reviewed sources, submitted in Module/Week 7.

There are several steps to completing this assignment successfully:

  1. Develop your topic with the input of the professor and the topic      will be based upon information covered in the class.Top of Form

Potential topics for the research paper include, but are not limited to the following:

1. Facility financing and the use of public funds

2. Facility and/or event security

3. Legacies of sporting events and sustainability of facilities

4. Naming rights and sponsorship issues for events and/or facilities

5. Planning, construction, and/or operational issues for sporting facilities

6. Marketing and promotions of sports events

7. Financial management issues for facilities and events

8. Management theory applied to facilities and events

9. The Americans with Disabilities Act’s impact on sports facilities and events

10. Tourism potential and local impact of sports events

  1. Now that you have a topic selected, create an outline and include      your key sources. The outline must      generally follow the format indicated below. Each major section of the paper should      be represented in the outline, including the title page, abstract,      references, and appendices (if utilized). The supporting ideas and subsections of your paper should be listed      appropriately following the example below, though each paper will have      unique elements. Brief explanations      (1–3 sentences) should be used to describe your supporting ideas in order      to demonstrate how the parts of the paper fit together. You also should indicate in the outline      where your key sources will be utilized. This is best done by citing the source in APA style for in-text      citations (e.g., Fried, 2015). The      outline should be 1–3 pages.

 

Outline example:

I. Title Page

II. Abstract

III. Introduction/Thesis

IV. Supporting Idea

A. First level headings

1. Second level headings or supporting ideas (does not necessarily need to have a heading)

a) Additional levels (if necessary)

V. Second Supporting Idea

A. …

1. …

a) …

VI. Conclusion, etc.

A. …

1. …

a) …

VII. References

VIII. Appendices (if applicable)

In the same document as the outline, the student should list and describe all of their key sources. Each source should first be cited using the APA style. After the citation, a brief summarization and justification for including that source should be provided. For research articles, you should discuss the key findings and practical applications of the research.

The Outline will be submitted as a Microsoft Word document and is due by 11:59 p.m. (ET) on Sunday of Module/Week 3.

  1. Write your Final Draft. Bottom of FormThis is a formal paper and must be      written in APA format. It must      include a title page, abstract and reference list per APA guidelines. The body of the paper should be 12–15      pages long and should include no fewer than 5 peer-reviewed sources. The Final Draft will follow the      guidelines of the outline turned in during Module/Week 3 and it must      include any changes recommended by the instructor.

The Final Draft will be submitted as a Microsoft Word document via SafeAssign by 11:59 p.m. (ET) on Sunday of Module/Week 7.

OUTLINE AND KEY SOURCES 5

 

 

 

 

 

Outline and Key Sources: Marketing and Promotion of Sport Events

Marquail Johnson

Liberty University

06/02/2019

 

 

 

 

 

 

 

 

· Abstract

Sporting events have become global media events that are most profitable and are being carried out on a large scale. Sports activities are, therefore, not only a means of entertainment, lifestyle, and occupation but a form of business as well where promotion, marketing, and advertisement are core tools to generate huge profits. This research paper, therefore, discusses the aspect of marketing and promotions of sports events.

· Introduction

Sports plays a crucial role in the daily lives of people across the globe as they can be actively engaged, supporters, or just spectators. The management team and entrepreneurs are engaged in sports facing adverse issues such as defining approaches that can be persuasive to the advertisers to buy commercial time when the sport is in progress or allure the customers to buy specific sports equipment among promoting other activities. Comment by Blosser, Phillip Edwin (Sport Management): Confusing wording. Break these ideas up into smaller sentences.

· Thesis Statement

This research paper will focus on marketing and promotional aspects in sports events touching about the games, athlete, and participants.

· Sports Marketing

This section will analyze the concept of sports marketing, its history, benefits, marketing of teams and events and views on sports marketing (Fullerton, 2010). Comment by Blosser, Phillip Edwin (Sport Management): Fullerton is not a peer-reviewed source. You will need to find good sources for this information. Same comment for the next section.

· Marketing Communication: Communication Theory

Sports organizations create a bond or engage with their audience through communication and thus analyzing communication theory will be essential in the analysis of how communication strategy can be integrated into marketing and promotion purposes (Belch, 2009; Fill, 2013).

· Marketing Mix and Promotion

This section will analyze the essential elements of sports which are ;

I. personal selling

II. licensing

III. public relations

IV. sponsorship

V. advertising (Mihai, 2013).

· Effectiveness of Sports Marketing Strategies

This section will aim at enhancing knowledge on how the marketing strategies can be used by sports marketers to ensure brands that can resonate with their customers (Dees, Bennett, & Villegas, 2008).

· Sports Marketing Agencies Comment by Blosser, Phillip Edwin (Sport Management): No sources are listed for this section. Most sport marketing activities are carried out directly by sport organizations without relying on an agency. There is a place for these agencies, so I am not saying to skip the section. It does need to be based on a research source, however.

This section will analyze agencies through which marketing and promotion activities can be carried through and the services that they offer within the US.

· Current Trends In Sports Marketing

There has been a growing trend towards how sports are being advertised in efforts to guarantee considerable profits from their investments (Mair & Whitford, 2013). Some of these trends that this section seeks to analyze include using social media and the follower phenomenon, globalizing sports fan bases, and the rising of female sports fans.

· Conclusion Comment by Blosser, Phillip Edwin (Sport Management): The second half of the outline is better and uses the correct type of sources. You will need to add more of the research sources – not books – and can do so to restructure the first part of the outline.

The various highlighted aspects will be organized into subheadings for thorough analysis, and the overall factors will give insights on The overall topic of marketing and promotions of sports events.

 

 

 

 

 

 

 

 

 

References Comment by Blosser, Phillip Edwin (Sport Management): You needed to have a paragraph or two for each source that provides a brief explanation of the source and your justification for including it in your paper. This was shown in the example on Blackboard.

Belch, B. &. (2009). Advertising and Promotion. 8th edn. New York: McGraw-Hill.

Dees, W., Bennett, G., & Villegas, J. (2008). Measuring the effectiveness of sponsorship of an elite intercollegiate football program. Sport Marketing Quarterly, 17(2).

Fill, C. (2013). Marketing Communications brands, experiences, and participation. 6th edn.

Fullerton, S., (2010). Sports marketing. New York: NY: McGraw-Hill Irwin.

Mair, J., & Whitford, M., (2013). An exploration of events research: event topics, themes, and emerging trends. International Journal of Event and Festival Management, 4(1), 6-30.

Mihai, A. L. (2013). Sports Promotion Mix. EA- Practical Application of Science , Volume 1, Issue 2(181-185).

International Relations APA Argumentative Essay

Select a movie with a theme associated with International Relations and demonstrate in your analysis of the movie your theoretical learning and your understanding of theory building. This assignment therefore requires you to, also, apply your theoretical understanding in terms of the following:

  • The actors in world politics, particularly nation-states and intergovernmental organizations.
  • How Interdependencies shape actors’ behavior.
  • Concepts such as multilateralism, unilateralism, power, and legitimacy. Ideas about actors, interdependencies, and their theoretical applications to the primary theoretical traditions and their variants should shape your discourse.
  • As a result, I expect you to name the theoretical tradition in which they operate and write a paper that remains logically consistent within this framework.

Esposito chapter two “Indigenous Religions”

1

Lecture Outline Chapter 2

 

 

 

 

1

 

Independent

Ethnic

Land-bounded

 

Individuals negotiate their identity in both modern countries and native groups

Help to understand early religions

 

2

Chapter 2

 

 

Religion’s origins

100,000 years ago

Artifacts from hunter–gatherer societies

Stories

Axis mundi

Shamanism

Central to understanding origins of religion

View of time as circular

Physiology, biology, and intelligence same in humans now as 30,000 years ago

3

Chapter 2

 

 

 

3

Homo religiosus

Religion always been at center of human culture

Past 100,000 years, increasing mastery of tools and development of language

Highly bonded groups of 50

Division of labor

Indigenous peoples rational and highly skilled

By 30,000 BCE humans performing ceremonial burials, indicating belief in afterlife

4

Chapter 2

 

 

 

4

Indigenous religious traditions

Group part of everlasting cycle of nature

Group eternal; part of the never-ending group; “collective” identity (not individual identity)

Soul belief

Spiritual bond with each other, animals, plants, the dead

Religion expressed in an embodied engagement with world

World’s ecosystem alive and fertile; part of larger, ordered cosmos

Religion sung, danced, fasted, and tranced by collective group experience

Spirit beings ultimate reality

Ancestors still connected with the living

Dreams and visions represent reality

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Chapter 2

 

 

 

5

Believed that a nonmaterial component lived on after body perished

Function of burial to open a gateway to afterlife

Group symbol, or totem, used for identity, to maintain solidarity in group, to regulate relations with outsiders

Émile Durkheim—“sacred totem”

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Chapter 2

 

 

 

6

Around 30,000 BCE humans acquired capacity to think symbolically; start asking “What if?” questions

Venus figurines related to concerns about birth and survival of children

Female power behind mystery of conception and birth and the miracle of breastfeeding was revered

After 15,000 BCE dead buried in mounds or graves in fetal position, suggesting earth a womb from which resurrection was expected

 

7

Chapter 2

 

 

 

7

Shamanism

Roles far back as 30,000 years ago included healing, dealing with death, traveling to realm of dead

Binds community together in face of crisis

Brings harmony to group when discord

Uses altered state of consciousness or trance to communicate with unseen spirits, gain insight into a situation, intervene on behalf of afflicted party

 

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Chapter 2

 

 

 

8

Spirits coexist with humans in a layered cosmos

Role universally regarded as mortally dangerous

Train through long apprenticeships

Universal reliance on drumming, dancing, chanting, and fasting to induce trance

Still pivotal figures in societies around world

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Chapter 2

 

 

 

9

Indigenous religions today

Expansion of the West into indigenous cultures

Brought disease, plundering, enslavement

Destroyed and changed ancient religious traditions

No indigenous groups remain today that have not been exposed to outsiders

Some groups successful in assimilating, then integrating modern with indigenous

 

 

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Chapter 2

 

 

 

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Today (continued)

Pan-Americanization of indigenous peoples

Native American Church major example

Similar churches in South America

Shamanism

Remains important in many parts of world, especially Asia

White shamans

 

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Chapter 2

 

 

 

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Setting The Scene

Applied Final Project- “Your Lot in Life” Assignment

AFP-1
You will be writing a paper about one of these scenarios, or a slight variation thereof:

  1. You are expecting your first baby and are thinking about sleeping arrangements. You have heard of the concept of “the family bed” and are considering having the baby sleep with you and your spouse.
  2. You are expecting your first child and are interested in breastfeeding your baby. You would also like to return to work relatively soon. You have to decide how valuable breastfeeding is and whether you can work and breastfeed.
  3. Your 12-year-old step-daughter tells you that you are not her real mother (or father) and can’t tell her what to do.
  4. You are extremely concerned because your 11-year-old son has been suspended from school numerous times for fighting. He just can’t seem to get along with other children.
  5. You and your spouse have just decided to divorce. Your 7-year-old is very upset about this change.
  6. Your parents were over for dinner the other night. Your 6-year-old did not want to eat the beans you served, or the fish. Your parents said that you should have insisted that he/she should have had some, and that you should insist on this as a regular practice in your home.
  7. Your 9-year-old is frequently sad and feels that nobody likes him/her. A friend has just suggested that maybe he/she is suffering from childhood depression.
  8. Your daughter is having a great deal of difficulty in school. You think she may have learning disabilities. You would like to get the school system to evaluate her and help plan a program for her.
  9. Your 2-year-old has not begun speaking yet.
  10. Your 6-year-old still wets the bed almost every night.
  11. Your 6-year-old has just been diagnosed with  Attention Deficit Hyperactivity Disorder (ADHD).
  12. Your 9-year-old daughter has begun menstruating and you are concerned about the effects of early puberty on her social development.
  13. Your children are all adults and have moved out of the family home. Your youngest daughter is 24, a single parent, and has just asked to move back into your home because she has been laid off at work.
  14. Your five-year-old’s birthday is just one month before the age cut-off for kindergarten. You are considering having him/her start school a year later.
  15. Your son/daughter has always struggled with school. Your third grader’s teacher has just suggested that he/she repeat the third grade.
  16. Your 12-year-old daughter who has never had a weight or eating problem is now worrying that she is too fat. The mother of one of her friends has just told you that she thinks your daughter may be bulimic.
  17. You have noticed behavioral changes in your 14-year-old and are concerned that he/she may be using drugs or alcohol.
  18. You are expecting your first child. You and your spouse are beginning the search for good daycare.
  19. You are considering home-schooling your child. You need to get enough information to actually start home-schooling your child.
  20. Your 14-year-old daughter accidentally leaves her purse open in the family room and you see a package of birth-control pills.
  21. You have discovered that your 12-year-old has been downloading and viewing pornography on the Internet.
  22. Your 16-year-old has decided to go on a diet.  While you want your child to be healthy, you notice that s/he frequently skips meals, exercises 3-4 times daily, and refers to herself/himself as “fat”.
  23. While putting away laundry, you find a box of condoms in your 15-year-old’s room.
  24. Your 17-year-old brings her/his friends to the house frequently.  You notice that many of these friends are openly homosexual.
  25. It is February.  Your 18-year-old, who is graduating in May, has not completed any college applications or expressed any plans for life after high school.
  26. You overhear a conversation your 14-year-old is having and every other word out of his/her mouth is profanity.
  27. You find a bottle of vodka under your 18-year-old’s bed.
  28. Your 16 year old comes into the house after attending a party, smelling of cigarettes and marijuana.
  29. Your 15-year-old is student council president, captain of the lacrosse team, plays the piano, teaches Sunday school, volunteers at the local soup kitchen, is taking 5 Advanced Placement courses, and is a member of National Honor Society.
  30. Your 18-year-old insists on marrying his/her high school sweetheart upon graduation, although receiving several full scholarships to various colleges, as well as several promising internships.  In addition, the sweetheart is a LOSER!
  31. Your 17-year-old announces that s/he is about to become a parent.
  32. You and your spouse do not agree about whether parents can argue in front of their children.

  Part 1: Setting the Scene 

Choose one of the Lot in Life scenarios. Do not choose a scenario that you have already experienced as a parent. That defeats the purpose of the 3-part assignment.

You should elaborate on the scenario by writing a 1-2 page letter to a relative or close friend, or as a diary entry, from the perspective of a parent writing about his or her child. Your letter/diary should explain what happened, what issues you will look into and research, and perhaps  some thoughts as to how you might approach the situation. If the scenario you have chosen is touched on in your textbook you can mention what you are learning in the class you are taking. You may slightly alter the scenario to fit your own situation if it is “true” for you. It is not necessary to submit your selection to me, unless it more than slightly different from any of those suggested.

Your paper should have a cover sheet that lists your name, the BEHS section number, the scenario you have chosen (not the number), and finally, whether or not the Lot in Life is true or not true for you. It is “true” if it is something you are currently dealing with or likely to face in the future; “not true” if it is a hypothetical scenario for you.

You must read the guidelines 

Running Head; INSTILLING SELF-RELIANCE ON MY DAUGHTER 1

INSTILLING SELF-RELIANCE ON MY DAUGHTER 3

 

 

 

 

 

Student’s name: Emmanuel Domenech

Professor’s name: Dr. Suzi Hundemer

Class: BEHS 343

Topic: Setting the Scene

Institution: University of Maryland University College

Scenario:

Your children are all adults and have moved out of the family home. Your youngest daughter is 24, a single parent, and has just asked to move back into your home because she has been laid off at work.

 

Date: June 2, 2019

 

 

 

Hello Susan, I hope this finds you well. I am writing to seek assistance on the case of my lastborn daughter Cynthia. As you may have heard, Cynthia became a victim of the recent downsizing Wall Mart had last month as part of their corporate strategy to lower the number of employees in South Africa. As a result, she is claiming that this is keeping her off balance economically as she has no capacity to cater her for her rent and feeding, and maybe support her extravagant lifestyle. She called last weekend suggesting that she should get back here in Texas and stay with us. I am, however worried about her suggestion.

Throughout my life, I have lived to value the aspect of self-reliance. It is a value I have tried my best to instill in all my children. Unfortunately, Cynthia seems to be the odd one out as others have worked their way out whenever they have found themselves in trouble. Self-reliance helps one to make a decision concerning one’s life without having to rely wholly on others. I have been studying on how to inspire self-reliance on young ones, but all the suggestions seem unfit for my daughter. This includes severe talks with her taking her in self-management learning sessions organized annually in Dallas. All of these have, however, proved futile.

I, however, had a suggestion on how this problem can be solved. This involves the use of motivation to shape her thinking and attitudes. Under this arrangement, I am seeking to positively motivate her for every independent action or decision she makes to prompt her to make much more mental independence in her life and consequently make her reach more personally responsible decisions. Please let me know whether my suggestion is right and any other action I can take to solve the matter. I have valued your past advice and interventions in my family life.

This issue has not, however, happened to me and is only hypothetical, inspired by my reverence on the aspect of self-reliance.