blue ocean strategy 2
answer two question base on the article “Blue ocean strategy”, and each question at least a paragraph.
1 The authors claim ‘demand is created rather than fought over’ in blue oceans. What does this mean? Cite examples from the article.
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Order Paper Now2. Explain the redefined relationship between ‘value’ and ‘low cost’ in Blue Ocean Strategies. What is the traditional basis of ‘competitive advantage’ in red ocean strategies?
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