How do you feel about online merchants tracking your purchases and using this information to recommend additional purchases? Is this ethical?
Amazon.com relies on an expert system to refer books to its customers. Like many e- commerce sites, Amazon allows visitors to search for, buy, and review books. Amazon.com takes its database interactivity a step further. Given a particular book title, its case-based reasoning engine examines all past sales of that book to see if the […]


