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Change readiness/needs assessment audit for the U.S.

Perform the change readiness/needs assessment audit for the U.S. branch and submit a report of your findings to the VP in the course scenario. As the HR consultant, this would help you identify the readiness of the U.S. branch employees to adopt change plans. In this report prepared for the VP, you will discuss the […]

A well-balanced marketing strategy

A well-balanced marketing strategy for your product or service includes advertising and public relations elements, along with digital (social media platforms) and nondigital channels (traditional communication channels). What motivated you to purchase the last non-essential product that you bought?Was the message advertised or publicized through a digital or nondigital communication platform?What communication channels do you […]

Discussion questions

Choose 5 questions to write about out of the following. Under what scenario could a consequentialist defend the act of stealing? Could a consequentialist recommend that a toy company lie about the age level a toy is designed for? What would be an example? What is a utilitarian argument in favor of a college education? […]

Purchasing products online

As more customers shop online, connecting with them is more important than ever. For example, Amazon is a popular online site for ordering almost anything. The brand is always in the news, illustrating the importance of public relations in trusting the brand. You will often find various forms of advertising about the brand—from digital pop-up […]