Entries by admin

Marketing procedures in healthcare organizations.

In this unit, you have been learning about marketing procedures in healthcare organizations. This assignment will give you an opportunity to reflect on what you have learned and offer your own thoughts about the unit material. Your reflection paper should cover the following topics: Do you believe that creating and implementing a marketing plan for […]

Managing a crisis in a hospital

You are a healthcare administrator at a large metropolitan teaching hospital. Your hospital is in the middle of a crisis involving surgical residents. In recent years, the level of operating room deaths involving surgeries that your residents have been involved in has increased. As a result, the number of malpractice suits that have been leveled […]

Risk management or insurance.

Select a current topic related to the course that pertains to any aspect of risk management or insurance. Identify an issue or risk exposure that is relevant or you expect to become an issue in the future. Conduct research and write a two to five page paper explaining the issue, the potential impact, the benefit […]

Bond value

The case set in 2008 describes the potential bond issue from Swiss pharmaceutical companyRoche Holding AG. The firm needs to raise $32 billion from bond issuances in order to pay forits acquisition of the remaining shares of Genentech. Roche management plans to issue bonds atvarious maturities (from 1 to 30 years) and in three different […]