four imperatives
www.obm.nsaem.ru/…/International%20Management_MainTextbook.pdf please use the website listed above for the book pages 273-295 Luthans and Doh (2012) discuss four imperatives, which serve as common approaches to formulating and implementing international strategies. Select the imperative that you feel will function most effectively within an industry of your choice. Or, describe how a combination of two or […]