a 2000 words report for the ceo of a company 1
You are a senior consultant at PricewaterhouseCoopers and have been asked to write a report for the CEO of a company (please choose a company and the goods it produces or services it offers). The company is considering to expand its business to another country (please choose a country) and has asked you for advice whether to invest or not. Use the analytical frameworks you learnt in this module, review the international business environments of the country you have chosen. Areas that you could address in your report include economic, political, cultural, institutional and financial environments. Formulate a specific recommendation in the concluding section of your report – in form of a personal letter to the CEO – on whether to invest or not. Please read attached document for further information!!!
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