Creative management and marketing

/in /by

The essay is about Crowd creation is changing the way that private sector organisations work.
Define the concept of crowd creation and argue to what extent it is becoming more attractive to the

private
sector. Apply a private sector case study of your choice to your argument.
ourse work 2 Tips for students
You MUST identify a theoretical concept to underpin your arguments presented within the essay and offer

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a
critical reflection using the chosen theory e.g. Creative Climate (Goran Ekvall, 1991),
You will need to identify three themes that will form your line of argument for the essay. See examples

below
Typical 3 Themes: for Crowd Creation/Funding etc:

  1. Motivations behind individual Crowd Creators
  2. Benefits to Company making ‘open call’
  3. Reduction in Design Departments

Sample Solution

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