Strategic Marketing – Discussion

Q.  Sally Hogshead mentions that consumers have very short attention spans. She said in order to keep a consumers attention you must fascinate them. Have you found any interesting examples from the book or have you seen any advertisements, that you have found to be fascinating? 

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Name of book – Fascinate by Sally Hogshead 

I have attached notes of the book below, this is a discussion so only about 200-300 words