Looking at Starbucks Case, what you see in the market place, and your own experience list the things Starbucks has done to build their Brand Equity under the following four aspects.
Looking at Starbucks Case and from what you see in the market place and your own experience, list the things Starbucks has done to build their Brand Equity under:
-Awareness,
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-Brand Associations and
-Brand Loyalty.
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