Research behind having “a good day.”

Describe the research behind having “a good day.” If a friend indicates he’s having a bad day, what information would you need to gather to best help him improve his day? Sample Solution

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Incorporating sustainable practices

As a marketing manager, how does a focus on sustainability inform your tasks and activities?Pick a company or brand you are familiar with and share an example of how the company has incorporated sustainable practices. Why is it important to take a sustainable approach?What partnerships and collaborations might a company enter into in order to […]

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Caterpillar

Assess the external environment for the organization you researched in Week 1. (Caterpillar) Based on your assessment and the organization’s strengths and weaknesses you identified in Week 1, evaluate opportunities for that organization to add economic, social, and environmental value. Recommend an opportunity that best capitalizes on the organization’s valuable, rare, and hard-to-imitate resources, is […]

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“The Purina Story”

For this assignment, read “The Purina Story” on page 129 and the “Let’s Get Technical—Data Mining” section on page 133 of the textbook. Once you have read and reviewed this information, respond to the following questions with thorough explanations and well-supported rationale. Compare and contrast online research and data mining. How does each affect the […]

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