Background: We decide enter to Brazil a product is Electric Bicycle. We have three size and price is smallest $200, mid $250 and large $300. Also we have many colors. The battery of this Electric Bicycle can provide power to drive 8-10 hours.
Write the paper for following
1. What would be your preferred mode of entry into that country and provide a rationale for doing so?
2. How would you manage the global competitive dynamics of competing in that country? Who is your competition? How do you intend to deal with existing competitors in that country? Why do you think your product will be better than the products offered by your competitors
3. What would be your marketing strategy in that country? Who are you targeting? How are you going to reach your customers? What is the marketing tag line for your product?
APA style, every question need subtitle and no copy (5 pages no include the title and reference page)
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