a summary of your research compared to your experience in physically visiting and shopping in a retail business. Discuss the businessâ€
s strengths and weaknesses in the branding factors you have learned in this course-to-date (class lectures and reading through Chapter 7) (will attach) vis-à -vis what you see, feel, and experience in the business. Summarize the brandâ€
s strengths and weaknesses, along with how you would improve the businessâ€
s branding and customer experience. This paper should be 7-10 pages (double-spaced, stapled). Please include a cover/title page and, if relevant, a research sources citationsâ€
page—both of which do not count in the required page total.)
IMPORTANT: I WILL ATTACH NOTES PLS USE NOTES IN THE ESSAY
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