A digital marketing presentation

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For your presentation, you will use your analysis of your selected brand to create a digital marketing presentation that communicates the brand’s message and
suggests improvements. This presentation is a representation of you as a professional. With that in mind, be sure that you are creating this presentation in a way
that displays professionalism. Elements on each slide should be chosen strategically and purposefully.
Specifically, the following critical elements must be addressed:
I. Presentation
A. Develop a slide that presents an overview of the brand and marketing campaign. Support your slide with speaker notes or audio.
B. Develop a slide that presents an overview of the evaluation you conducted of the brand’s digital strategies. Support your slide with speaker
notes or audio.
C. Develop a series of slides, using real-world examples or images of your own, that describe the digital campaigns (social media, online, and
mobile) you are proposing the brand should create. Support your slides with speaker notes or audio.
D. Develop a slide that presents an overview of the marketing research used to inform your proposed digital campaigns. Support your slides with
speaker notes or audio.
E. Develop a slide that presents an overview of legal and ethical concerns that must be addressed prior to launching your campaign. Support your
slides with speaker notes or audio

Sample Solution

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Cultural diversity

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Describe barriers to healthcare access for clients from various cultures (African Americans, Cuban Americans and Haitian Americans)
Explain the roles of registered nurse to improving access to healthcare and health outcomes of clients from various cultures.

Sample Solution

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UNDRR Stop Disasters Simulations

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To access the simulations:

  1. Go to http://www.stopdisastersgame.org/stop_disasters/
  2. Click on “Game Objective” and read about how to play the game
  3. Click on “Play Game”
  4. Click on “EASTERN MEDITERRANEAN – Earthquake/Lowland Hills” and then select “Easy” for the difficulty level
  5. Run the scenario
  6. Repeat for “THE CARIBBEAN – Hurricane/Caribbean Island”, “Easy” level
  7. Did you pass the simulations? If you failed, why did you fail (you are welcome to do them again if you want)?
  8. Which of the five types of mitigation strategies that was discussed in Module 12 (Structural Engineered Project, Prevention, Property Protection, Natural Resource Protection, and Public Information) were available for the earthquake simulation?
  9. Which of the five types of mitigation strategies that was discussed in Module 12 (Structural Engineered Project, Prevention, Property Protection, Natural Resource Protection, and Public Information) were available for the hurricane simulation?
  10. How were the mitigation activities (the specific actions that you choose from) the same for the two simulations? How were they different? Why the differences?
  11. Are there any mitigation activities that we identified in class not available for the simulations that could have been added? What are they?
  12. What activities can you note in the simulations that we would not consider mitigation (e.g., activities that we would consider preparedness instead of mitigation)?
  13. What was challenging about the simulations? Why?
  14. What did you learn from these simulations?

Sample Solution

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Building a Database for your favorite local band.

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You were talking to members of your favorite local band after a recent show. The topic of software came up, and the leader said she has a love-hate relationship with it. She loves the recording software they use and is okay with QuickBooks for the band’s financial records. But, she does not like the available options to track bookings and create setlists that draw from their entire repertoire.

In addition to their regular weekly gigs, the band performs for many school assemblies and community events. They have to pick music that’s appropriate for the audience and the theme without being repetitive. They are constantly adding new songs to their catalog, and putting others on hiatus. The band likes to take requests, so they frequently update the setlist after a gig. The band does not want to bother entering chords or lyrics because they don’t use computers or phones on stage.

You offer to put together a system design to address the band’s needs. It’s okay to collect ideas by looking at off-the-shelf solutions, but the design must be your own for this assignment. Include the following in your design:

  1. A list and a short explanation of each function to manage:

the band’s song catalog,
bookings,
setlists, and
any other category you believe is important for this application.

  1. A logical data design that supports all of these functions. Use either an entity-relationship or a UML class diagram, which should be in third normal form. Indicate all primary keys, relationships, and cardinalities.
  2. Recommend a system architecture that identifies the hardware and software components and how they interact. Include a short (not more than 500 words) description and rationale. Illustrate using your choice of a static functional decomposition or object-oriented diagram.
  3. Identify security concerns and other nonfunctional requirements for this system.
  4. Propose at least three distinct and measurable criteria to evaluate the quality of the finished software.

Sample Solution

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