Mobilising Creativity and Innovation- 2
Order Description
In this unit we consider many alternative approaches and perspectives on how organisational creativity and innovation might be promoted or blocked in practice across multiple levels: individual,
group and organisation. Assignment 2 is specifically concerned with the development and sustainability of an organisational culture to promote and support creativity and innovation across the group
and organisational levels of analysis.
1. You are required to critically evaluate group and organisational level support for creativity and innovation in the context of your workplace, firstly through application of climate models and
secondly through a consideration of the role of creative leadership and creative Human Resource Management and Development in promoting creative and innovative behaviour, which is qualitatively
difference to productivity and performance.
2. You will then need to demonstrate a systematic understanding and critical appreciation of the process of creativity and innovation drawing on contemporary theories to support your evaluation and
synthesis.
3. You will develop a plan to promote creativity and innovation in the context of your work organisation supported by contemporary quality academic perspectives. You will need to include an in-
depth literature review critically evaluating alternative contemporary perspectives in order to draw meaningful conclusions and develop feasible recommendations.
4. You will present your analysis and plan in report format of approximately 1500 words excluding references and appendices.
5. In the unlikely event that your work organisation prevents adequate analysis the UK Tutor can agree an alternative. You are not permitted to use a case study of your own choice unless approved
in advance by the UK tutor. Use of an unapproved alternative case study will result in failure of the assignment.
You will need to demonstrate achievement of the Learning Outcomes for this unit.
Core learning outcomes
On completion of this unit you should be able to: Assessment number
1 Demonstrate a systematic understanding and critical appreciation of theories and models of creativity, innovation and change management in the context of contemporary organisations. 1, 2
2 Synthesise individual and organisational theoretical perspectives to systematically promote the potential for creativity, innovation and change in practice. 1, 2
To pass on this assessment, as an absolute minimum (40%) your work will need to meet the following threshold standards.
Threshold standards
Assessment number In order to pass the assessment you will need to:
1 Demonstrate a critical knowledge and understanding of challenges and opportunities in promoting organisational creativity and innovation.
Synthesise alternative perspectives of influential contemporary theorists, contributors and models.
2 Demonstrate the knowledge, skills, abilities and approaches necessary to effectively orchestrate organisational systems to promote and sustain creativity, innovation and manage change.
Synthesise capability across multiple levels to add value and optimise creativity, innovation and organisational performance.
For the requirements to achieve a higher mark please refer to the assessment evaluation criteria specified in the rubric on the final page.
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