Marketing Plan

T​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​hroughout this course, you have learned about the elements of a marketing plan. This assignment will provide you with the opportunity to research the marketing methodology of an existing publicly traded company; using a publicly traded company will provide you with access to a greater amount of information to complete this assignment. As you research this company, apply the theoretical learning from this course. Include the sections below in your marketing plan. Introduction: Include a brief introduction of the company. Competitive Analysis: Who are your company’s competitors, and how is each differentiated? Identify two or three strengths and two or three weaknesses of your company compared to a minimum of two of your company’s competitors. Marketing Strategies: What are the marketing strategies used by your company in the management of the global customer brand? Use the four Ps in your analysis, which are listed below. Product: Begin with a theoretical definition of a product. What is the product/service offering by your company? How did the​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​ development of these new products affect your company’s marketing strategy?

Sample Solution

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Launching a New Product Line

Act as an employee in a large company the develops and distributes men’s and women’s personal care products. The company has developed a new product line and you have been asked to lead a marketing team in launching the new line. Explain how you would lead the team through this task. What would be your first steps? How would you help your team be successful? In explaining your approach, be sure to address the following. Te​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​am communication and motivation Decision-making and problem-solving Conflict management Performance management Power, politics, and ethics For example, how would you motivate your team? How would you make decisions and solve problems? What would you do when conflict arises? How would you address power, political behaviors, and the ethics of the team? How would you manage the overall performance of the team? a minimum of five credible, academic or professional sou​‌‍‍‍‌‍‍‌‍‌‌‍‍‍‌‍‌‌‌‍​rces.

Sample Solution

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Assignment 2: application: process recordings | SOCW 6530 – Social Work Field Education IV | Walden University

A process recording is a written tool field education experience students, field instructors, and faculty use to examine the dynamics of social work interactions in time. Process recordings can help in developing and refining interviewing and intervention skills. By conceptualizing and organizing ongoing activities with social work clients, you are able to clarify the purpose of interviews and interventions, identify personal and professional strengths and weaknesses, and improve self-awareness. The process recording is also a useful tool in exploring the interpersonal dynamics and values operating between you and the client system through an analysis of filtering the process used in recording a session.
For this Assignment, you will submit a process recording of your field education experiences specific to this week.
The Assignment (2–4 pages):

Provide a transcript of what happened during your field education experience, including a dialogue of interaction with a client.
Explain your interpretation of what occurred in the dialogue, including social work practice or theories, and explain how it might relate to assessment covered this week.
Describe your reactions and/or any issues related to your interaction with a client during your field education experience.
Explain how you applied social work practice skills when performing the activities during your process recording.

Required Readings
Birkenmaier, J., & Berg-Weger, M. (2018). The practicum companion for social work: Integrating class and fieldwork (4th ed.). New York, NY: Pearson.Chapter 6, “Social Work Practice in the Field: Working with Individuals and Families” (pp. 117-154)
Savaya, R., & Gardner, F. (2012). Critical reflection to identify gaps between espoused theory and theory-in-use. Social Work, 57(2), 145–154.
my process recording
Today I met with the client and she was very upset about her job. It’s becoming very demanding and stressful. She was about to walk off the job.   I explained to her that in such a situation sometimes you need to take a break  and regroup and start again. The client mentioned to me there’s a possibility  she might be meeting her biological father in August but she is not sure if she wants to open that chapter in her life. The man that raised her from a baby feels it’s not a good idea for her to meet her biological father because the outcome might not go well. I explained to her that the decision is for her to decide no one can make that decision for her on meeting her biological father.  The clients feel the man that raised her from a baby feels the relationship between her and him may change.   The client expressed that the relationship with the man that raised her is not going to change, it is still going to be the same because that’s the only father she knows. During the session we talked about communication in her relationship. I explained to her that communication plays a big role in the relationship. She revealed to me that there is a lack of communication in her relationship. I asked if her boyfriend was open to couples therapy she said no according to her boyfriend nothing wrong with the relationship so why should he go to therapy.   I explained to her that if there’s no communication in the relationship it is always going to be a problem and they have to work on establishing communication to improve their relationship. 

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Acc-202 managerial accounting 5-2 milestone three: project workbook | acc-202 | Southern New Hampshire University

Scenario

It has now been one month since you launched your business. You are meeting with a few investors soon to share your vision for the company and to ask for more funding. You will be sharing your company’s financial health at this meeting. To do that, you need to determine and analyze your company’s performance over the last month using the data provided.

Prompt

Use the information in the Milestone Three Actual Costs and Revenue Data Appendix to evaluate your company’s performance, and complete the remaining tabs in the Project Workbook that you used for the Milestone One and Two assignments.

Specifically, you must address the following rubric criteria:

  • Statement of Cost of Goods Sold: Prepare the statement of cost of goods sold in the “COGS” tab of the workbook. Remember to show your work using calculations to the side of the table or using appropriate formulas in the table.
  • Income Statement: Use the given revenue data to prepare the “Income Statement” tab table and calculate the net income. Remember to show your work using calculations to the side of the table or using appropriate formulas in the table.
  • Variance Analysis: Prepare the data in the “Variances” tab to determine whether the variances are favorable or unfavorable. Remember to show your work using calculations to the side of the table or using appropriate formulas in the table.
    • Complete the data table for the variances by entering the budgeted (standard) and actual labor and material values. Remember to use the estimates for expected sales from your Milestone Two assignment.
    • Determine the variances for direct labor and direct materials in the “Variances” tab.
    • Evaluate the significance of the variances in the “Variances” tab, and mark them as favorable or unfavorable.

Guidelines for Submission

Submit the Project Workbook with all tabs completed. This file should be completed and submitted using Microsoft Excel.