Please discuss the following two questions. There is no need to follow APA format, please use single spacing.

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Please discuss the following two questions. There is no need to follow APA format, please use single spacing.
1-Successful marketing efforts in health promotion could mean less income for the hospital and the physicians and even reduced employment for others. From an ethical perspective how would you justify the hospitals investments in these programs?
2-Evaluate how the 4P’s would apply to a new Well-Baby program in the community.
Reference
1-Evidence-Based Management in Healthcare Kovner, A.R., Fine, D.J., & D’Aquila, R.Health Administration Press, 1 edition, 20092-The Well-Managed Healthcare Organization Griffith, J.R. & White Health Administration Press, 7 edition, 2010

 
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Investigation into Cancers

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Investigation into Cancers

Cancer is one of the leading causes of death in the United States. You have been invited by your local community health department to give a PowerPoint presentation on cancers. Your goal is to educate your audience about the definition of cancer, the causes, means for early detection and preventative measures. The meeting will take place at the health department during a community health fair. Be mindful that your target audience will be composed of people from the local community who most likely will not have a background in science or medicine.

Your assignment will be to pick one type of cancer and discuss each of the following:

Introduction to cancers.
Describe to the audience the characteristics of a cancer cell.
What mechanisms does our body have in place to protect us and avoid the development of cancer?
Indicate which cancer is the focus of your presentation.
Identify which tissues and/or organs in the human body are affected by this cancer.
The incidence rate of this type of cancer.
Typical age of onset for this type of cancer.
Explain the risk factors and/or causes of this cancer.
How this cancer is detected and diagnosed.
Pictures and/or illustrations of cancer cells.
The risk of metastasis for this cancer.
How this cancer is treated including the long-term prognosis. What are the survival rates?
Measures that people may take to prevent this cancer both medical and holistic.
Reference page including citations in standard APA format.
Your PowerPoint presentation should be written with your audience in mind. Remember, your audience does not have a science or medical background, so you will need to translate any jargon into something that they will understand.

You must write your script of what you will say to your audience in the notes section of each PowerPoint slide. Each slide will have a picture and/or bullet points, along with your notes located in the notes section below the slide, with the specific talking points you will deliver to the audience.

The presentation should be between 1015 slides, not including the title and references slides.

Where in the article does it say as evidence vs. and support for the reason? I don’t understand this at…

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Where in the article does it say as evidence vs. and support for the reason? I don’t understand this at all.

 

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promotion and the product life cycle 21

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Purpose of Assignment
All products/services go through a life cycle of NPI (new product introduction), growth, maturity and decline. These various stages affect the marketing strategy and promotional efforts. In Week 3, you will incorporate a product strategy that addresses at least 3 areas of the product life cycle. The primary objective of this assignment is to allow the student to demonstrate an understanding of the factors that can affect the launch of a product or service. A secondary objective is to understand the differences in a product launch in the U.S. (domestic market) and an international market.
Assignment Steps
Generate a minimum 700-word product strategy in Microsoft® Word.
Incorporate a product strategy that addresses the following:

At least three areas of the product life cycle (NPI-new product introduction, growth, maturity and decline).
How you will measure (what metrics will be used to determine success or failure) the marketing activities.
Create at least two different types of media methods for the products. One media method must be a print method and one must be non-print. A media method is a media strategy which highlights your product. For example, (this cannot be used in this assignment), a non-print media method would be a Facebook campaign that provides a user a reward for each review, positive or negative, posted about the use/appearance/price/etc. of the product. In your assignment, you should have 2-3 sentences about each media method (i.e. one paragraph of what you would do, not how to do it).
Address three elements of the Product and Promotion List (see below).

Product and Promotion List:

Integrated Marketing Communication
Advertising Strategy/Objectives
Push and Pull
Media Strategy
Advertising Execution
Direct Marketing
Public Relations/Strategies
Positioning

The plan will be a continuation of your global or multi-regional company you chose in Week 1. This will be incorporated into your overall marketing plan for Week 6.
Note: Charts/graphs/tables do not count toward the word count.
Cite a minimum of three peer-reviewed references.
Format your assignment consistent with APA guidelines.
Click the Assignment Files tab to submit your assignment.
 
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