Homeland Security (HMLS 495) Personal Leadership Portfolio

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Question description

The final course deliverable, the Personal Leadership Portfolio, is created by incorporating targeted leadership knowledge development, self-assessment assignments, and homeland security or public safety leadership analysis. The portfolio represents a personal understanding and plan of public safety leadership based on the course research, module content, discussions, reports, simulation, and your leadership performance.

The process requires weekly demonstration of leadership knowledge development through conference discussion opportunities and leadership self-assessment assignments. The submissions are assessed for accuracy and completeness against project requirements and ensure that the development of leadership knowledge, assessment, and analysis provides a maximum foundation for the sequential portfolio development. The completed personal leadership portfolio correlates with professional homeland security and public safety leadership best practices, resulting in a tangible product that can become a base for future leadership development.

> Assessment Sequence

The project is made up of sequential steps that constitute the required actions of semester-long portfolio development. The process assessment utilizes a recommended portfolio document structure.

1. Gather—the gathering of course and outside leadership materials and resources.
2. Research—narrowing the focus of academic and anecdotal leadership topics to professional homeland security or public safety leadership topics.
3. Organize—establish an information-handling process in order to coordinate resources, sources, and gathered data. Monitor for policy topic research completeness through use of an information-handling and organization process.
4. Analyze and evaluate—compare, contrast, and judge resource material to develop cogent documentation.
5. Assess—assimilate personal leadership history report results with cogent documentation, demonstrating the nexus between personal leadership history and data with academic and anecdotal resources. This step may also include assessing past leadership opportunities for lessons learned.
6. Apply—based on steps 1-5, determine personal leadership styles and traits and how the determination can be applied in a professional homeland security or public safety setting. This step will also include personal leadership strengths and challenges for future development.
7. Create a personal leadership development plan for your future in public safety.

> Personal Leadership Portfolio Document Structure and Content Topics

The body of the Personal Leadership Portfolio shall be at least 12 pages, excluding other material such as the cover page, table of contents, abstract, graphics and tables, and references. The paper shall be presented in APA (6th edition) format, all margins should be 1”, 12 point font, and be in either Arial or New Times Roman font style. In the following descending order of preference, information sources must be either peer-reviewed articles, government reports, or other sources approved by your instructor. Internet information sources from other than authoritative sources are discouraged. See the Personal Leadership Portfolio grading rubric for more information. The personal leadership portfolio shall cover all of the following topics:

  • presentation and discussion of academic and anecdotal resource materials
  • deconstruction of current homeland security or public safety leadership
  • identification of acceptable and effective professional homeland security or public safety leadership principles
  • collation of data from personal leadership self-assessment assignments
  • comparison and contrast of self-assessment data, to include applicability, with best practices and identified leadership principles
  • presentation and discussion of future personal leadership development and opportunity

The completed personal leadership portfolio correlates with professional homeland security and public safety leadership best practices, resulting in a tangible product that can become a base for future leadership development.

Hide Rubrics

Rubric Name: Personal Leadership Portfolio Rubric

Criteria
Follows and exceeds expectations noted in instructions Follows instructions Follows some but not all instructions. Gestures toward instructions but demonstrates little comprehension or competency Disregards instructions
Can earn betwee 9-10 points. Demonstrates a high degree of originality, insight and/or problem-solving skill Shows some originality, insight and/or problem-solving skill Shows minimally acceptable originality, insight and/or problem-solving skill Demonstrates very little creative thought or insight; consists mostly of second-hand ideas Can earn betwee 0-5 points. Shows no original thought; all second-hand ideas
No APA style errors No more than three APA style errors More than four or five APA style errors More than six APA style errors No attempt at APA style
Can earn from 27-30 points. Thoroughly and insightfully explores, explains and supports each idea. Can earn from 24-26 points. Develops and supports key points. Can earn from 21-23 points. Inconsistently develops and supports ideas. Can earn from 18-20 points. Inadequately or ineffectively explains and defends ideas. Can earn from 0-17 points. Does not make a meaningful attempt to explain or support ideas.
Can earn from 9-10 points. Demonstrates comprehension of all source material; integrates sources appropriately and effectively Most source material is appropriate, but some if not fully explained or integrated into the paper Source material is not consistently appropriate or integrated into the paper Source material is rarely appropriate and/or rarely integrated into the paper Can earn from 0-5 points. No use of source material
Can earn between 9-10 points. Demonstrates comprehension of all source material; integrates sources appropriately and effectively Most ideas are presented clearly but sometimes too simplistically Wordy; some points require rereading to understand fully Unclear and difficult to understand Can earn from 0-5 points. Largely incomprehensible
Can earn from 18-20 points. Clear, specific linkages between course material and leadership style. Can earn from 16-17 points. Most points of leadership style are linked to course material. Can earn from 14-15 points. Partial links to course material. Can earn from 12-13 points. Vague links to course material. Can earn from 0-11 points. No linkages provided.
Can earn from 9-10 points. References from part 1 used in part 1, analysis from part 1 can be easily identified in part 2. No references from part 1 used, analysis only partly incorporated. 50% of history report used. Less than 25% of history report used Can earn from 0-5 points. No portion of history report used.
Overall Score

 

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answer questions about evidence based research related to nursing

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—Please answer the following question after giving careful thought. It will be insightful for you to revisit these ideas and your perceptions at the end of the course.

1. What was your knowledge of or impression of “research” prior to this class?

2. How important is “evidence based practice” to your nursing practice and why?

3. What do you think you will learn in this class? And how do you think you will apply this new knowledge in the future? (Be specific).

4. Please find evidence of a something that used to be thought of as fact or “best practice” that has since been “proven” to be incorrect or a better method found. This could be a procedure, idea , nutrition etc. Bring this idea and evidence that something better was found through research with you to the next class.—

 

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Super Bowl Advertisement Critique | nursing writers

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For the Super Bowl Critique, you are asked to select your favorite 2021 Super Bowl Ad. You will then critiquethe ad based on industry standards. You will turn to forum discussion content, textbook content, andsupplemental course materials for industry best practices.Evaluative CriteriaClearly identify what you believe to be the campaign objectives (e.g., brand awareness, brand perception,and/or brand preference)Explained how effective the campaign was in meeting those objectivesExplain how effective the ad is/was in meeting those objectivesSupport explanation with secondary research (e.g., expert insights, data, etc.)Make your case for why you believe your chosen advertiser got the most return for its moneySupport your claims with secondary researchShare viewership and audience detailsShare key insights for the 2021 gameExplain whom you believe the ad was targeting and whether the Super Bowl was the best place for theadvertiser to reach its audience. (Explain/describe thoroughly)What approach has the campaign taken post Super Bowl?Who do you believe to be its target based on media placement post Super Bowl?When discussing targeting include a discussion on demographics, psychographics, and behavioral targetingUse strategic planning supplemental materials to evaluate the programIdentify whether the brand is a follower or leaderShare details on the brand’s current market share (secondary research used as support)Determine/explain whether the brand managers applied the right strategic and creative approaches based ontheir position in the marketplaceDescribe and share (e.g., screen grabs, images, links to YouTube clips, social media platform posts, etc.) eachof the channels/approaches utilized for the campaign Include discussion on weaknesses of the execution of the program within those channels. (e.g., Facet’s Modelof Effects, Media Planning techniques, etc.).Explain the techniques the Creative Directors employed when writing the copy (television, radio, print, digital,etc.)Explain whether you believe they employed the appropriate techniquesExplain the creative elements of the spot and critiqued the ad based on proven industry best practicesConsult materials from textbook (e.g., Facet’s Model of Effects)Consult supplemental materials (e.g., elements of a strong IMC program, creative strategy, strategic planning,Kellogg’s ADPLAN, etc.)Support your claims with secondary researchExplain the role this spot played in the product/brand’s overall marketing mix – identify the other channelsbeing utilizedI am looking for details and support for claims from strong sourcesExplain whether the campaign appropriately integrated (See week one supplementary materials for theelements of strong IMC programs)Explain what you believe brand managers could do to further support their campaign (PR, advertising, etc.)Share what the “experts” had to say about your chosen campaign (e.g., AdAge, Wall Street Journal, etc.).Shared your point-of-view as to whether you agree or disagree with the commentaryExplain, based on the efforts of others within the competitive set, whether your program has broken throughthe clutter (support with data, expert insights, etc.)Explain whether you believe the brand should move forward with advertising in the 2022 Super Bowl. Supportyour claims with data, expert insights, etc.If the team decides to advertise in 2022, do you believe the current team should be rehired? Address theagency, Creative Director(s), Writers, Media Planners, PR Directors – identify each, evaluate the job each didand whether it met, fell short or exceeded industry expectations.Illustrate that you have a firm grasp of course material
Sample Solution
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