i need help with this assignment 60

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Competency

Integrate the positive and negative effects of social media making global communication easily accessible.

Instructions

When using social media, the communication barrier of distance is eliminated. This comes with obvious benefits, but it also comes with extra challenges due to the increased potential for misunderstandings with cultural differences and language barriers. The person that knows how to use communication opportunities will have a strong advantage in their work and in their networking and relationships.

This assignment has two parts to it.

Part 1:

Locate and study social media pages of businesses that are making an effort to market their product globally. You can use any social media platform you choose. Examine what you believe the companies are doing well and what can be improved. Look for ways in which their communication are clear to a large number of people, breaking through language and cultural barriers. Also look for ways in which the pages could be improved due to the limitations and challenges of global communication.

After you have studied several pages that are seeking to reach a large number of people, choose three of them.

1A. Choose the page that you feel does the best job overall.

Describe why you feel like this social media page was the best one that you viewed. Take a screenshot of the page and upload it with your submission.

1B. Choose one that needs improvement.

Describe what you see that needs improvement in their effort to reach people globally. Take a screenshot of the page and upload it with your submission.

1C. Choose one that most closely represents the type of page that you might create in the future. If you have no interest or potential need for ever creating a social media page that is intended to reach the masses globally, then choose one that you are interested in and like.

Describe why you chose this social media page as the one that you can best relate to or like the best. Take a screenshot of the page and upload it with your submission.

Note: Do not use the same social media page for more than one of these three choices. For example, do not say that one social media page was the best and also the one that you would be most likely to create a similar page as. In other words, do not use one social media page for both 1A and 1C. You need to choose three separate pages in total.

Part 2:

Now you will use what you have learned to create your own social media page with the intent of reaching the masses. You will not need to actually create a page on a social media platform. Creating a fake company or organization online could obviously cause problems. Instead, emulate the formatting of a social media page, and create it so that you can submit it to your instructor.

Take what you learned from Part 1 to create the best fake social media page you can on an imaginary company or organization of your choice. Your company or organization can be anything you want, just ensure that it is class-appropriate. Describe what you learned in this assignment and how you incorporated that knowledge into your social media page.

 

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Management principles and practices – assignment 5

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Module 5 Assignment: Creativity, Change, and Innovation

Introduction

This assignment is divided into three parts. In Part A, you will consider change in the health care industry. In Part B, you will analyze the case of TELUS when change resulted in increased customer complaints. In Part C, you will write a profile of your views of handling change in an organization.

This assignment is out of 100 marks and will count for 10% of your total course mark. The breakdown of marks is as follows:

Part Marks
Part A: Changes in the Health Care Industry 60
Part B: TELUS Troubles 40
Total 100

Part C: Self-Profile will be counted toward your major project grade. It will comprise 16 per cent of your major project mark.

Instructions

Part A: Changes in the Health Care Industry (60 marks)

As you learned in this module, change is inevitable. In the following real-life case, you will see how the outside environment forces a change in the values and ethics of an organization and an industry.

Read “Changes in the Health Care Industry” case application on pages 363–364 in your textbook. Then answer following three questions (these questions are on page 364 of the textbook):

  1. Describe the types of changes that have occurred at Prairie General in terms of structure, technology, and people. Cite examples. (20 marks)
  2. Why do you believe there is resistance by the medical profession to systems such as CareWeb? Explain. (20 marks)
  3. Assume you were going to make a presentation to a group of hospital staff (doctors and administrators) on why they should invest in technology such as CareWeb. How would you attempt to overcome their resistance to change and their attitude about continuing to do what they have always done? Discuss. (20 marks)
Part B: TELUS Troubles (40 marks)
  • Read Video Case 10: “TELUS Troubles” on page 389 in your textbook.
  • Watch the Video Case 10: “TELUS Troubles” on the CD that came with your textbook.
  • Answer the following three questions (these questions are on page 389 of the textbook):
    1. What control measures can TELUS put into place to reduce customer complaints? (15 marks)
    2. You are the manager of a large corporation with 18,000 employees, and the company is just about to lay off one third of them. What can you do to lessen the impact of downsizing on the remaining employees? (15 marks)
    3. How might a manager introduce new control measures to encourage employees to quickly change their customer service behavior? (10 marks)
Part C: Managing in Chaos (Major Project) (8% of your major project mark)

De Bono (1985) has said that the thinking required by managers is one of the most complex kinds of thinking there is.

Write a two- to three-page report (approximately 500 to 750 words) describing how you as a manager or leader would respond to ever-present change within an organization or group (business or otherwise) with which you are familiar. Reflecting on the material presented in Module 5, what kinds of thinking would you use? How would you help your organization or group adapt? (100 marks)

Oliver v. United States (1984), law homework help

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Do you find their sales practices to be ethical and beneficial to the consumer or perhaps unethical and misleading?

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Foundations of Marketing Ethics and Pricing

People feel better when they think they are getting a great bargain when they shop. Knowing this, some retailer’s markup items above the traditional retail price and then offer a 60 percent discount. If they had simply discounted the normal retail price by 20 percent, the resulting “sale price” would have been the same. One retailer says that he is just making shoppers happy that they got a great deal when he inflates the retail price before discounting.

Significantly marking up prices in order to offer “deep discounts” is not an unethical pricing practice per se, but it may be considered misleading advertising. The retailer is not really reducing its profits as a result of offering the sale price, even though a 60 percent discount implies a financial sacrifice on the part of the retailer for the benefit of the customer.

The situation described above could, perhaps, be considered a sales promotion that uses deception or manipulation.

As a consumer think of a place you like to shop at because of the so-called great bargains, coupons, cash back and or discounts they offer. From your shopping experience explain if the discounts you received on your purchase you feel was a bargain deal or do you feel you overpaid. Did you believe the retailer is sacrificing revenue for you the consumers’ benefit? Why or Why not? Do you find their sales practices to be ethical and beneficial to the consumer or perhaps unethical and misleading?

The requirements below must be met for your paper to be accepted and graded:

Write between 500 – 750 words (approximately 2 – 3 pages) using Microsoft Word. Attempt APA style, see example below. Use font size 12 and 1” margins. Include cover page and reference page. At least 60% of your paper must be original content/writing. No more than 40% of your content/information may come from references. Use at least two references from outside the course material, preferably from EBSCOhost. Text book, lectures, and other materials in the course may be used, but are not counted toward the two reference requirement. Reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) must be identified in the paper and listed on a reference page.

Reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) must come from sources such as, scholarly journals found in EBSCOhost, online newspapers such as The Wall Street Journal, government websites, etc. Sources such as Wikis, Yahoo Answers, eHow, etc. are not acceptable.

 

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