Describe the importance of the data collection process. Examine the ten commandments of data collection.

Describe the importance of the data collection process. Examine the ten commandments of data collection.

Pages from text attached for summary.  Please only use this material.  The text for reference is:

Exploring Research
Neil J. Salkind, 2017
Pearson

The Enlightened Brand

Watch The Enlightened Brand: How we ended up at Kendall Jenners Pepsi ad and then find a similar ad or campaign that you feel is attempting to be “enlightened”. The video and short film is available in the
LINKS
section.  Write at least 250 words.
1 summarizing the main points of the Enlightened brand video, including what the title means, what the difference between a random and a relevant brand identity and encoding is, how advertising has shifted from giving information to shaping an identity since the seventies, and how this led to the Pepsi/Jenner ad. Write at least 250 words.
2. Find another example of a company establishing (or trying to establish) an “Enlightened Brand” through a specific Ad or Campaign. Applying the ideas and facts presented through the ad or campaign that you choose.   Where does this ad fall on the spectrum of relevant to random? What values and identity are being encoded in the ad? How might different publics decode/interpret this encoding, and why?  How does it enhance the brand – either through its ultimate bottom line or for other reasons important to the brand – if at all?

Enlightenment

Prompt: Was the Enlightenment in fact an enlightened age?
12 point, Times New Roman font, double spaced

500 words    Note:  500 words is equivalent to 2, double spaced, pages (maximum 2.5 pages)

MLA format (in-text citations and a Works Cited Page are a MUST)

Use at least  1 quote from each of the provided readings to support your arguments; you may use additional resources (make sure to include them in the Works Cited Page).

Online Shop of Customizable Nutritional Supplements

I am working on a 2d animated video for a business model. I want a script that explains how the business functions.

The business is about the online shop of customizable nutritional supplements. The product ingredients shall be obtained from the leading chemical labs. Supplements are delivered at the customers cost to their doorsteps at an affordable transportation charge. The idea behind the business is based on the understanding that the people who would like a tweak/change in the supplements ingredients such as flavor, serving size, and etc., would have the opportunity to customize their own supplements according to their need.

You can also make up your own script but should be similar to the above specifications.