Services Marketing

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You are a marketing consulting group hired to do a gaps audit of a local service provider and then recommend a plan of action to close the 4 provider gaps and improve their business.

The Business:
Annie Neilson Photo
Annie Neilson Photo does weddings, family photos, portraits, and business events. She has a team of photographers who work for her.

Annieneilsonphoto.com
Instagram: @annieneilsonphoto

Gap Model 2 is what needs to be worked on. Attached is the audit for Service Gap 2.

Provider Gap 2: The Service Design and Standards Gap

1. Service Innovation and Design (gallery, editing style, social media)
2. Physical Evidence and the Servicescape (camera, clothes work to shoot, website, lenses)

After looking at the gap model and the business the goal is to recommend ways for them to improve those sections. 

Describe a contemporary instance of Metis dispossession in the Homeland of the Metis Nation, and discuss in relation to broader histories of dispossession experienced by the Metis.

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This assignment has three parts:
1- Essay  3.5 pages(1000 words)
2 – short questions one page
3 – long questions 2.5 pages

Including the 5 Ws of Rooster Town, write an essay (introduction, body, conclusion) answering the following: Describe a contemporary instance of Metis dispossession in the Homeland of the Metis Nation, and discuss in relation to broader histories of dispossession experienced by the Metis.
Peters, Evelyn J. (Evelyn Joy), Stock, Matthew, Barkwell, Lawrie, and Werner, Adrian. Rooster Town: The History of an Urban Metis Community, 1901-1961Winnipeg, Manitoba: University of Manitoba Press, 2018.
Short Answer these Questions all in one page
1.    Identify three connections between the events of 1869-70 and 1885 and the conflict between the Canadian Nation-State and the Mtis Nation.
2.    Describe the circumstances that led to the dispossession and dispersal of Mtis populations.
3.    Explain the violence in the dispossession of Mtis peoples the resulting movement of the Mtis out of Manitoba and into the North West.
Long Answer these Questions half page each. total of 2.5 pages
1.    If First Nations and European peoples had been interacting and reproducing together in the various North American locations during the fur-trade, why is it that only in the Northwest/Northern Great Plains that a New Nation emerged
2.    Explain how this historical description of mixed blood is causing problems identifying the modern Mtis.
3.    Describe how the attempts to “rehabilitate” the Mtis in the Settlements paralleled the Indian Reserves attempts to assimilate First Nations.
4.    What were the four locations of Mtis engagement in the Northwest Rebellion, and what was most significant about the Battle of Batoche?
5.    Describe the process of dispossession through the manipulation of Sections 31 and 32 of the Act and the use of “Scrip.”
course materials:
    Saunders, K., & Dubois, J. (2019). Metis politics and governance in Canada. UBC Press. [textbook]
    Peters, Evelyn J. (Evelyn Joy), Stock, Matthew, Barkwell, Lawrie, and Werner, Adrian. Rooster Town: The History of an Urban Metis Community, 1901 1961. university of Manitoba press. 2018 (textbook)
    Shore, Frederick John. Threads in the Sash: the Story of the Metis People Winnipeg, Manitoba: Pemmican Publications Inc., 2017. (pp.81-103) [Textbook]

reading qs

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Submit your responses to the discussion team’s questions below. Please review the attached rubric and adhere to the following protocol:
Responses to each question should be a minimum of one short paragraph and a maximum of three paragraphs.
Address the questions as much as possible (don’t let the discussion stray).
Try to use quotes from the readings that support your responses. Include page numbers when you do so.

1. In line with the theory of constructivism, Mitchell and Carpenter argue in favor of a norms-based approach to climate governance. In contrast, realists would argue that due to the anarchic international system, states must pursue an interest-based approach to safeguard their power and security. Historically, dominant powers have addressed various issue areas from a realist perspective. With regards to global climate governance today, should and can actors change their approach as the authors recommend? (Jasmine)

2. Michell and Carpenter refer to the transnational coalition of corporations, cities, provinces, and universities to make corresponding emission commitments as reinforcing a framing of climate action as the right thing to do, despite the economic and political costs rather than because of economic and political benefits (423). In your opinion, are economic and political benefits separate from ethical considerations? Can such a line between norms-based and interest-based approaches be drawn? (Rose)

3. Mitchell and Carpenter write that ethical arguments have not been absent from climate politics but they rarely have served as the dominant frame for climate action. (416). What kinds of ethical arguments have already been made, and why/why aren’t they successful? (Declan)

motivational theories and leadership perspectives

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This purpose of this assignment is to begin considering some of the practical implications of the motivational theories and leadership perspectives discussed in class.  consider the extent to which they can inform the overarching questions guiding this assignment:

How do different people motivate and lead others, and to what extent are their respective motivational and leadership approaches impacted by individual difference traits or situational factors?

analyze both interviewees responses and, using theories and frameworks presented in class, respond to prompts related to employee motivation, leadership practices, and proposed best practices to increase motivation and work attitudes among interviewees and their subordinates. This information will be compiled and submitted in essay format.

Papers should approximate eight (8) pages of double-spaced text with 12-point Times New Roman font and one-inch margins. Papers should also include a title page, references, and appendices which are not included in your page count. Please structure your paper with headers that correspond to the report components outlined within the attached guidelines and rubric document. Throughout your paper, be sure to provide specific and detailed examples drawn from course content, outside sources, or shared by each of your interviewees.

You are required to reference material from the textbook, the recorded presentations, and/or other sources (e.g., journal articles, other textbooks, newspaper/magazine articles) to support your assertions. Submissions should adhere to APA formatting, including in-text citations where applicable as well as a reference list.