MKT607-RS, Global Marketing, Services, Pricing

Need to have an assignment completed by Wednesday morning January 11, 2017. Assignment details and additional forms attached.

Select a marketing topic of your choice (examples include: Global Marketing, Services, Pricing). Begin your research by using the GCU Library or an electronic database search.

Find a scholarly, peer-reviewed journal article (published within the last 5 years) on a topic addressed in this course that is of interest to you.

Write an article review of 750-1,000 words that addresses the following:

  1. What is the thesis (main idea) of the article?
  2. Why is (are) the author(s) writing about the topic?
  3. What facts are presented?
  4. How does it relate to the other readings (especially the text) on the topic?
  5. What are the conclusions and recommendations?
  6. Critique the article.

Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

Refer to “Article Review Grading Criteria” for criteria to be used in grading.

You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center.

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COMPARE TWO CULTURES

A nurse educator is preparing an orientation on culture and the
workplace. There is a need to address the many cultures that seek
healthcare services and how to better understand the culture. This
presentation will examine the role of the nurse as a culturally diverse
practitioner.  

  • Choose a culture that you feel less knowledgeable about: HISPANIC  OR MEXICAN
  • Compare this culture with your own culture: ISLAND PACIFIC 
  • Analyze the historical, socioeconomic, political, educational, and topographical aspects of this culture
  • What are the appropriate interdisciplinary interventions for
    hereditary, genetic, and endemic diseases and high-risk health behaviors
    within this culture?
  • What are the influences of their value systems on childbearing and bereavement practices
  • What are their sources of strength, spirituality, and magicoreligious beliefs associated with health and health care?
  • What are the health-care practices: acute versus preventive care;
    barriers to health care; the meaning of pain and the sick role; and
    traditional folk medicine practices?
  • What are cultural issues related to learning styles, autonomy, and educational preparation of content for this culture?

This PowerPoint® (Microsoft Office) or Impress® (Open Office)
presentation should be a minimum of 20 slides, including a title,
introduction, conclusion and reference slide, with detailed speaker
notes and recorded audio comments for all content slides. Use at least
four scholarly sources and make certain to review the module’s Signature
Assignment Rubric before starting your presentation. This presentation
is worth 400 points for quality content and presentation.

Total Point Value of Signature Assignment: 400 points

Running head: THE PURNELL MODEL FOR CULTURAL COMPETENCE 1

THE PURNELL MODEL FOR CULTURAL COMPETENCE 2

The Purnell Model for Cultural Competence

Overview and Heritage

On our island, we lacked fresh fruits and vegetables, which makes
eating healthy a challenge. This may be the contributing factor of high
diabetes and hypertension rate on Guam. We mainly eat meat, rice and
lots of diaries. I have a husband who is currently working and is
contributing in addition to my salary. I can afford the essential needs
to stay healthy. My job provides for health and dental insurance, which
is crucial in my current stage of life. My current position can be
stressful, but I find ways to try and avoid stress. My physical health
is good, but I feel that it’s my mental health that I need to work on
more to sustain myself in my current position.

My husband and I live alone. We have four grown children and six
grandchildren. All but one lives out of state, my youngest, who is
twenty-eight years old lives twenty miles away from me.

Communication

. My primary language is English,
and my native language is called “Chamorro.” This is a blend of Spanish
and Filipino words. I do speak Chamorro, but limited. When I was growing
up, my mother did not speak our language to us. As a child, I remember
when we had American teachers come to our island, and the students were
all banned from speaking their native language. When I was a nurse, in
1989, I went to an island outside of Guam. Here, the people of the
island spoke their language, “Chamorro,” and this is where I got to
learn more about my language. I currently speak some Spanish, because it
is close to my Chamorro language.

My family is very close. I am number five of eight children. I am a
twin to an identical sister. I do not find it difficult to share
anything with her. Sometimes, we can read each other’s minds, and this
use to scare my younger sister. We have a uniquely close relationship.
She lives in Guam, and I live in California. Although we don’t see or
talk much, we tend to pick up where we left off. Sharing my thoughts
with others can be difficult.

Family Roles and Organization

In our culture, it is the male who usually is the head of the
household. Men would work, and the women would care for the children and
household obligations. This is not the case anymore. Both parents are
usually working. Family from the islands is pretty significant. The
eldest is the one who cares for the younger siblings. I come from a
family of eight, and I am number five child. I remember my brother
caring for me, cooking for me while my parents were at work. We make
decisions as a family. My husband and I work, so we share the duties at
home and financial obligations. I have been married for thirty-one
years. Our children are grown and are doing well. Being independent is
what gives us family status. We have family from the island come to
visit frequently, and we are delighted when they can come out here.

Pregnancy and Childbearing Practices

In the early 1900s on Guam, home birth was the standard practice.
“Pattera,” which comes from the Spanish word “Partera” is a midwife that
assists with home deliveries. Training of nurses and nurse-midwives on
Guam began in 1907 when the U.S. Navy medical officers established a
school for their instruction and licensing. Some of the nurse-midwives
worked for the Division of Public Health and others for the hospital,
but most worked independently in villages throughout the island. They
traveled on foot or by bull cart and later by motorized vehicles to
assist in home births. Patteras get paid by offering them food or
livestock. This is a memory my aunt told me, when she assisted with a
delivery, they would send her home with a branch of bananas.

Pattera served as the link between the Chamorro traditions
surrounding childbirth and U.S. hospital-based birthing practices.
Homebirths are not common anymore, although recently, there was a birth
center built on the island, that is doing well. I have four children;
all of the children were born in a hospital. The birth control method I
use is a bilateral tubal ligation. My experience back home is that
obstetricians did not talk too much about pregnancies. We do not eat or
restrict foods during pregnancy. We usually go to cravings and fulfill
them. I never had pica, an unusual craving, such as chalk or dirt when I
was pregnant. Activities to avoid are strenuous activities when you are
pregnant. When I delivered my babies, my twin sister was always there
with me. I delivered them to a hospital, so I was in a lithotomy
position. My husband and mother were the ones who cared for me after I
delivered. There were no bathing restrictions, and I did not keep my
placenta. Nothing was done specially for the umbilical cord, except to
make it fall out spontaneously. We did not restrict baths because of the
cord.

Spirituality

My religion is of the Christian faith. I grew up in a General Baptist
Church and now attend a community church. I believe in God, the father,
and his son, Jesus. I know that all my success are because of His mercy
and grace. I would not consider myself deeply religious, but I try to
hear the word of God daily. It is what motivates me. I pray daily, and,
tell God how grateful I am for all his blessings. God’s word gives me
strength in my life. Listening to Christian music daily improves my
emotional and physical health.

Health Care Practices

My culture’s practice on Guam had witch doctors, called “Siruanu,”
also known as healers of Guam. They were primarily herbalists. To be a
healer, you would have to learn the plants, how to prepare them, and
when to administer them. Some of our native Chamorros still use this
practice. We all are responsible for healthy practices. My spouse and I
remind each other that we need to take care of ourselves, as we are
getting older. We use over the counter medications like Tylenol and
Advil for our aches and pains. Mental illness is viewed as an illness
but is not a stigma. Families are very supportive if a child has any
physical or mental illness. My immediate family members all have health
care services available. Although my family is healthy, healthcare
benefits are considered a priority.

Conclusion

This self-assessment questionnaire has taught me more about my
culture and cultural beliefs. As a provider, I do not practice some of
the traditions. Religion is powerful in our culture, and I continue to
learn and grow in my Christian faith. Culture is one of many categories
of diversity, and it comprises belief systems, norms, and traditions, as
well as language and religion. As I continue to learn the different
cultures and understand their perceptions when in contact with each of
them, I will be aware of my own biases, for this can lead to
discrimination.

 

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Week 6 discussion one

We’ve spent the past two weeks studying the issue of detention policy. You’ve been provided content on many aspects of detention policy as it relates to terror suspects, immigrants, and mass incarceration. Now it’s your turn.

For your discussion question this week, conduct some basic research on a detention issue that interests you (for example, the incarceration of non-violent drug offenders). Once you’ve decided on a particular issue, take a position in support or opposition of a related policy and explain your stance to your classmates. This exercise will test your persuasive writing ability, so please do your best to present a well-reasoned argument.

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Organizational

Read Problem solving application case, that I downloaded in the drop, Zappos CEO Asks Employees to Commit to Teal or Leave. and answer the three Discussion Questions that follow the reading. In your submission please use headings that correspond to the questions.

Directions:
Answer these Discussion Questions:

Define the problem: Remember that the problem is the gap between the desired and the current state. State the problem as the gap and be sure to consider problems all 3 levels, and if one is more important than other levels, then focus on it for parts 2 & 3.

Identify the causes of the problem: Use the procedure in step #2 to determine the cause and explain why?

Make your recommendation for solving the problem: Use the procedure in step #3 for a recommendation and implementation plan.
Other Requirements

Provide a title page
Include a reference page
Content should include 600-800 words
Use a double-spaced Times New Roman font 12
Include headings and topic sentences
Include two different quality sources and cite them (don’t use Wikipedia). The Textbook can be one of the sources
All assertions in this assignment must have citations and references
Use APA format
Write in 3rd person