NEED Complete IRAC or Just tell me which rule I can use! tom walks into Starbucks and is greeted by the sam, tom orders a fresh brushed coffee. the…

NEED Complete IRAC or Just tell me which rule I can use!!
tom walks into Starbucks and is greeted by the sam, tom orders a fresh brushed coffee. the sam tells tom that the cost is $2.95 and tom pays with his credit card. While the sam is handing tom the coffee the lid pops off because it wasn’t firmly placed on the cup. the coffee spills on tom’s arm and results in 2nd degree burns. the industry average for serving coffee is 145-165 degrees. Because of the burns suffered by Jack, it was determined that tom’s coffee was served between 180-190 degrees. tom’s dress shirt gets covered with coffee so he immediately takes the shirt to the dry cleaners and has it cleaned for $5.00.

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Global Segmentation, Positioning, and Marketing Strategiesquot; Please respond to the following: Companies utilize market segmentation to meet the…

Global Segmentation, Positioning, and Marketing Strategies” Please respond to the following:

  • Companies utilize market segmentation to meet the needs of various consumer preferences. It is difficult, if not impossible, for one company to meet the needs or wants of every customer. Describe three (3) ways that the global marketing approach to segmentation differs from the domestic marketing approach to segmentation (possible classifications: geography, culture, language, political, wealth, population, age, macro, micro, etc.). Next, determine the main advantages or disadvantages that a regional marketing strategy has compared to a global marketing strategy.

 

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How did conducting this evaluation help you to see which websites are best to incorporate into your research?

Determining the Quality of Information Worksheet
Purpose: Use this worksheet to locate and evaluate three websites that
could contribute to your research question. You will also reflect on the
differences you found during your evaluation of these websites. Hover
over the blue underlined words to access a definition in the glossary
(located at the end of this document). Items with a blue asterisk
require completion (*).
Locate and Evaluate Websites
Locate at least three websites that could support your research related
to your research question from Week One. Using the CRAAP Test handout,
conduct a preliminary evaluation of the websites you have found. Select
two websites that effectively meet all of the criteria of the CRAAP test
and one website that you found does not meet all criteria. Remember
that these websites should be directed toward helping you answer your
research question! They may also be appropriate to add to your annotated
bibliography in Week Five.
For the three websites you have selected, provide the link (URL) to each
in the space provided below. You will be evaluated on the webpage your
link connects to, so make very certain that the link you supply brings
up the exact page you are evaluating and not the “home page” or another
page on the website.
Research Question*:
Website 1*:
Website 2*:
Website 3*:
In the table below, provide a brief description of how each website did
or did not meet each criterion of the CRAAP Test. Remember, two of the
three websites should meet all of the criteria. Additionally, you will
need to refer to the Characteristics and Types of Information Handout
introduced in Week One to complete this table.
Criteria Table*
The table will expand as you enter text below each website. Remember to
refer to the CRAAP Test handout and the Characteristics and Types of
Information Handout as you complete this table.
Criteria Website 1 Website 2 Website 3

Currency

Relevance

Authority

Accuracy

Purpose

Format of information (blog, news source, educational site, etc.)
Is the information factual or analytical?
Is the information Subjective or Objective?
Primary, secondary or tertiary
Quality of information (as it relates to the information need). Does this source provide you with high-quality information?
Usefulness of information (as it relates to the information need) Does
this source provide you with information that is useful in answering
your queries?

Reflection (200-300 words)

In the spaces below, describe the differences you found between the websites as you conducted your evaluation:

In what areas did the articles differ in how they met or did not meet the criteria? *
How are these differences significant to your research question? *
How did conducting this evaluation help you to see which websites are best to incorporate into your research? *

Once complete, save your completed worksheet and return to the online
classroom to submit this document through the “Assignment Submission”
button below the assignment instructions.

Glossary:

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Annotated bibliography: A list of citations with descriptions and a brief summary or critical statement about each one. Return

Evaluation: The making of a judgment about the value of something. Return

URL: String of letters and numbers displayed in the top address bar of
your web browser. Often ends with .com, .org, .gov, or .net. Return


 

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Resources: Securities and Exchange Commission (SEC), websites such as Annual Reports (AnnualReports.

Resources: U.S. Securities and Exchange Commission (SEC), websites such as Annual Reports (AnnualReports.com) 

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