PART ONE: Social Networking
Social networking Web sites create online communities of Internet users that eliminate barriers created by time, distance, and cultural differences. These sites allow people to interact with others online by sharing opinions, insights, information, interests, and experiences. Members may use the site to interact with friends, family members, and colleagues they already know, but that they may also wish to develop new personal and professional relationships on the sites.
Social network advertising uses social networks to inform, promote, and communicate the benefits of products and services, and there are several advertising strategies. Banner ads on social networks can either be displayed to each visitor to the Web site or by using the information in user profiles, directed toward those members who would likely find the product most appealing. People frequently make decisions based on input from their close group of friends and advertising and use an individual’s network of friends. Company owned social networking web sites allow users to talk about new products, services, or improvements they would like to see and the company can implement customer-submitted ideas. Viral marketing is where users pass along a marketing message to others, creating the potential for exponential growth.
Many companies are using social media to advertise, collect information, or gather background on individuals. Do you think this is ethical?
Note: Initial Response and two (2) follow-up responses and reference (s).
PART TWO:Presentation (PowerPoint) C3: Group presentation of research on an existing or emerging technology and its related ethical issues.
As this assignment is a continuation of the previous individual assignments (Paper C1/C2) on researching an existing or emerging technology and its related ethical issues, you will have to work with your assigned groups for this assignment. Note: Each group will have to convey the name of the team-designated Group Leader to the Instructor, to provide a focal point for communications. To satisfy this assignment, each assigned group will have to gain consensus on the topic they want to use for the presentation. The group will draw from a pool of topics, created by each member’s contribution. The pool consists of the Paper C1 synopsis, and the Paper C2 attachment that resulted from individual research. The group will select a topic that will then be used as the single topic for the group presentation. As a result, group members must review each individual topic submitted as the Paper C1 synopsis and the Paper C2 attachment. The group will select a candidate topic from this pool, which will be used as the topic for the group presentation. The ability to work as a group, gain consensus (an old definition is “can you live with the selection made”), and collaborate together is vital to the success of this assignment!
The group presentation will be developed using MS PowerPoint and will include:
- 1 Title slide including school, course, date of presentation, and names of all team members
- 1-2 Introductory slides providing an overview of the topic selected and rationale for selection
- 5-8 slides providing research results on emerging technologies and its related ethical issues
- 2 slides on summary/conclusion
- 1 – Reference slide
The Notes portion of MS PowerPoint should be utilized to elaborate, provide speaker notes, or explain key points as needed. If used properly, the Notes portion should reduce the amount of text on the slide. Make sure that your slides are not text-heavy and use a font size that may be readily seen by an audience. Remember to cite sources using proper APA formatting and provide clickable URL links. Ensure that your sources are reputable and credible. Do NOT submit research taken from Wikipedia sources, blogs, or sources with no date and/or author.
Submission of the completed, group approved presentations should be by the Group Leader’s to their Assignments slot. It is the group leader’s submitted presentation that will be evaluated. Only one presentation is required, as each participating group member will receive the same score, if they provided adequate participation in putting the Paper C3 presentation together. To ensure crediting of the same score that is awarded for the presentation, group members are expected tosubmit the required documents (i.e., C1 synopsis and Paper C2), assist in creation of the presentation, help to review and edit the presentation, and communicate!
Link to PART TWO question with the Rubrics requirements: https://learn.umuc.edu/d2l/lms/dropbox/user/folder…
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