Read 5 journal/research articles that pertain to marketing a service (as opposed to a product). Students will then write a 3 page report (excluding cover page, abstract, and references) synthesizing those 5 articles. APA methodology applies to this assignment.
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In Anytown, U.S.A., a citizens’ group is clashing with the city government over the imminent zoning of a large plot of vacant land. (a) Imagine that you are a bureaucrat. At what level of participation would you want the citizens to engage? Why? (b) Imagine that you are an elected official. What level of citizen participation do you favor? Why? (c) Imagine that you are a member of the citizens’ group. What level of participation would you want? Why?
Make sure you are posting and responding with specific references to the readings. Use APA formatting to cite references in your posting and your responses. Return to this discussion in a few days to read responses to your initial posting. Reflect on what you have learned and the insights that you have gained.
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Marketing Challenges in a New Economy
Read the article: “Airbnb and the Unstoppable Rise of the Share Economy (Links to an external site.)”. A recent trend in the consumer marketplace is the ability for a consumer to share their personal belongings, such as their homes/apartments, autos, tools, bicycles, and so forth. The shared economy has now become a multibillion dollar business.
Explain how this concept is disrupting our traditional economy.
Describe whether the shared economy is creating new value for the consumer or if it is just replacing existing business.
The paper
Must be three to four double-spaced pages in length (not including title and references pages) and formatted according to APA style as outlined in the Ashford Writing Center (Links to an external site.).
Must include a separate title page with the following:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must use at least three scholarly sources from the Ashford University Library, one of which must be peer reviewed, in addition to the textbook.
Must document all sources in APA style as outlined in the Ashford Writing Center.
Must include a separate references page that is formatted according to APA style as outlined in the Ashford Writing Center.
Carefully review the Grading Rubric (Links to an external site.) for the criteria that will be used to evaluate your assignment.
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Read the article: “Airbnb and the Unstoppa appeared first on homework handlers.
Assignment Content
Imagine you oversee cybersecurity for a major online sales company. It’s imperative that you have the most effective cybersecurity available, Resolution after an attack has occurred is not a viable solution; your job is to make sure an attack never occurs.
Create an 8- to 10-slide multimedia-rich PowerPoint® presentation displaying the most common controls and associated threats to your business. Address the following in your presentation:
What do they protect against?
What is their purpose?
Write a 2- to 3-page analysis of your findings answering the following questions:
How are controls implemented to defend against attacks and to limit risk?
What significance do the SANS 20 Controls play in network protection?
What controls would you find in a security policy?
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Imagine you oversee cybersecurity for a major online sales co appeared first on homework handlers.
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