Media trials

Discuss the statement media trials provide the media with ready-made narratives for entertainment vehicles in the form of movie scripts, episodes for weekly crime and law dramas, and content for infotainment talk shows, books, and other commercial spin-offs. Also, why is it important that media (all forms) be understood as a collection of for profit businesses?”

Sample Solution

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Identifying Truth or Fiction

https://www.americanscientist.org/blog/from-the-staff/stop-using-the-word-pseudoscience

1. Examine some key reasons why people might seem attracted to pseudoscience-type
    claims.
2. Describe at least two (2) such claims that you have heard people make and analyze
    the main reasons why such claims do or do not meet rigorous scientific methodology
    standards.
3. Determine at least two (2) ways in which the material discussed this week has
    changed your own thinking.

Characteristics and culture of audiences

Audiences must be analyzed in terms of several characteristics, and culture is one of them. However, a target audience can include more than one culture or variations within a single culture. Across the United States and around the world, other characteristics, such as demographics (for example, age, gender, and median salary) may lead to multiple interpretations of the same message.

Prompt
You’re in charge of marketing a new morning talk show on a popular Spanish-language television network, and you are in the process of defining the target audience. Write a journal assignment describing why it’s important to understand diverse audience cultures when defining target audiences and messages.

Next, identify at least two strategies to ensure that the target audience and message you create to promote the new Spanish talk show are informed by an accurate understanding of diverse audience cultures.

Use the module resources as appropriate to support your stance in this assignment.

Specifically, you must address the following rubric criteria:

Identify the reasons why you should factor in diverse audience cultures when creating target audiences.
Propose two strategies to ensure that the target audience creation is informed by an understanding of diverse audience cultures.

Sample Solution

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Herzberg’s Motivation-Hygiene Theory.

Read the following: Herzberg’s Motivation-Hygiene Theory.

http://www.netmba.com/mgmt/ob/motivation/herzberg/

Herzberg’s Theory suggests that pay and benefits are not motivators, because they do not satisfy the worker (who doesn’t want more pay or vacation time?). However, they can cause dissatisfaction if not sufficient. Critically compare and contrast his theory to the Job Characteristics Model. For example: What factors leading to satisfaction (motivators) can be aligned with Job Characteristics or Critical Psychological States? Do you think any of Herzberg’s dissatisfiers (hygiene factors) align with Job Characteristics or Critical Psychological States? Does this mean one or both of these theories is wrong?

(Besides the source listed above, bring in and cite at least one other source of information for your initial post.)

Remember, after you submit your answer to the Discussion this week, you also need to respond to at least two of your classmates’ posts.

(In total for this module’s two-part Discussion Forum you should have contributed to at least two Discussion Question posts and four response posts to your classmates.)

You MUST participate in BOTH Week 1 and Week 2 Discussions to get credit for this module’s Discussion Forum.

Posting early each week will allow for more opportunities for leading the discussions, making substantial contributions, and engaging in meaningful and mutual discussions with others

Sample Solution

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