finish a total addressable market model and revenue model

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finish a tam model, an example is provided. THIS IS THE EXAMPLE Revenue Model: The buyer for our software product is the Head of Sales (or Sales Ops) of companies that are responding to at least 1-2 RFPs per week. Our average customer is $10k in recurring revenue per year and $12k of total revenue per year. Our total revenue last year can be broken out into three revenue models as follows: 60% of total revenue is SaaS subscription revenue model (per user per month); majority are 12-month contracts and we receive cash up front; revenue is recognized by month and the rest is booked as deferred revenue; 75% gross margins and 95%+ net revenue retention. 20% of total revenue is professional services; customers pay for implementation services; cash is received, and revenue is recognized on a percentage of completion basis; 20% gross margins. 20% of total revenue is Hardware (patented) and related equipment. Customers are billed when shipped. 30% gross margin and some recurring nature due to maintenance of the hardware. Total Addressable Market (TAM): We estimate our TAM in the U.S. as $300 to $400 million per year as follows: Low High Potential customers 30,000 40,000 Ave. revenue/customer/year $10,000 $10,000 U.S TAM per year ($ millions) $300 $400 Our estimated range of potential customers was based on XX [include reference or link to article, book, what you are referencing]. be free to edit the revenue mode

Solar Panels/Solar Energy

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Research the product category: Solar Panels/ Solar Energy

1.    Conduct a store audit by visiting a store to observe/record the following in a table:
    Identify each of the categorys brands, varieties of these brands (e.g. size, flavor, etc.).
    Identify each products parent manufacturer, unit price, and brand imagery (as communicated by the package copy and graphics).
    Identify segments or buckets these products can be divided into (ie dividing the category by product types, price or quality segments, important benefits offered, consumer groups served, and so forth).
    Identify how products are displayed and what role each manufacturer plays within the category (e.g., leaders, challenger, nicher).

2.    Research and write an analysis in which you obtain basic information about the category and its competitors from secondary research sources. This includes information on:
    Category size
    Rate of growth or decline
    Primary competitors and their brands
    Market shares of manufacturers and their brands
    Channels of distribution
    Recent product innovations

Cultural Perspectives

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Present a current diversity-related situation or dilemma(Black women and white women in the USA); compare and contrast the cultures involved in the situation; provide a historical perspective; and analyze the contributing factors to the current state of the situation. You will then interpret the effects of the situation on the cultures involved, provide evidence in favor of and opposed to each side of the situation. Finally, you will assess your beliefs and perspectives regarding the situation or dilemma and identify strategies for building inclusion by synthesizing the varying perspectives.
Address complete responses to the following:

Identify a diversity situation or cultural dilemma that is prevalent in todays society that involves more than one cultural group:
What is the diversity situation or cultural dilemma that you chose?
Provide an analysis of the topic, including an historical perspective and the current day situation.
Explain why this is a topic of interest in general, and to you in particular.
Compare and contrast the different cultural groups involved:
What cultural groups are involved in this situation or dilemma?
What stereotypes and biases are associated with each of these cultural groups?
What privileges and power are associated with each of these cultural groups?
Determine a personal position regarding the topic:
Identify and present your own attitudes, beliefs, cultural norms, stereotypes, or biases that you may have, or had in the past, regarding this topic.
Present at least one argument supporting the perspective or each cultural group involved with the topic.
How can this situation or dilemma be addressed moving forward with a mutually beneficial outcome?
Utilize 5 to 7 resources, including resources provided  to support your arguments. Make sure to gatheand present persuasive, well-reasoned arguments regarding your topic, and consider all perspectives and opinions

Instrumentation Effect

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For the Discussion reply this week, I would like you to reply to one of your classmates examples and clearly state if the example is (or is not) an accurate example of the concept. Please provide sufficient detail in your reply so that it is clear you understand the concept describe by your classmate. Please post your Discussion reply by Sunday, 04/19/2020 at 11:59PM.

A different example of Instrumentation Effect that leads to a threat to the internal validity in an experimental study is as follows.

Imagine a study where the researcher uses toys to measure the amount of play a female child has with them based on their appearance.  If the researcher originally uses toys that are gender neutral in the pretest and uses different toys that are more female directed in the posttest there will be an increase in the amount of play by the participants.  The changing of the toy from pretest to posttest is the instrumentation effect that leads to a threat to the internal validity in this experimental study.