Social Media Marketing.

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Information technology has dramatically changed business structures, productivity, operations, and

communications. In this discussion, you identify social media marketing resources available to businesses

and describe the opportunities and challenges they present.

INSTRUCTIONS – USE THE NUMBERS IN THE INSTRUCTIONS TO ORGANIZE YOUR POST AND ENSURE

THAT YOU MEET ALL REQUIREMENTS.
Select a social media site that is appropriate for marketing products, and determine and focus on one

specific element of that site. Present a complete explanation of how to use and manage that element. Each

student’s post must present a unique and different strategy.
Create a preliminary marketing plan for a business to implement the social media tool selected that

demonstrates the use of all 4Ps of marketing in her business (i.e., product, place, price, promotion). Be as

specific as possible so that it is clear how a business can implement your idea immediately.
Summarize your recommended marketing strategy for the social media tool you are addressing based on

the 4Ps of marketing NOTE: Select a site other than FACEBOOK. Do not duplicate a classmate’s site.

There are over 60 social media sites so this is not a problem.

Sample Solution

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Forensic Scientist

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Research this career ( FORENSIC SCIENTIST). The following is a list of questions to guide you in your

research. Then Create a power point with 5 to 7 slides.
What is this career? Give an overview.
Why is this work important?
How does it relate to biology?
What is a typical workday like?
Where are workers in this field employed? (i.e. which regions and types of organizations)
What skills/training/education is required for the job?
What is the salary range for this job?

The research should be comprehensive;
includes very detailed information. Visually the POWER POINT should be very organized with appropriate

headings; bullet points, large font, clear figures.

Sample Solution

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Death of a Salesman vs Fences

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The assignment is for an analytical essay—not a summary of the plot of the play. I have read both plays. I

know each plot; please do not summarize (retell) them to me. Argue a thesis.
Your essay must have a main point/thesis/central claim. Your essay should support that claim with

carefully chosen points of analysis that are fully developed and supported with specific examples from the

play and your research. Make sure that your essay has well-crafted paragraphs with clear topic

sentences supported by sentences and examples directly related to the topic sentence for each

paragraph. This assessment is as much about your ability to write well as it is about your ability to

critically analyze plays that deal with similar issues in varying ways.

Sample Solution

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Forum International Contracts

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A. Go to the International Chamber of Commerce Web site at http://www.iccwbo.org/incoterms and write a
forum reflection/post on the aspects of Incoterms that are not covered in our assigned text (student

choice)……
Note: A good source for such material is in the FAQ section of the Web site —

http://www.iccwbo.org/incoterms
B. Research and then write a forum reflection/post on — “Sales management practices regarding the

servicing of and commissions provided by corporate accounts.” Hint: research whether on an

international basis or in domestic sales, territory issues and corporate accounts often can be thorny…
C. Research and then write a forum reflection/post on — “The latest issues regarding trademarks,

patents, and copyrights.” What about companies attempting to patent business plans? Life forms? Where

will the music business end up as a result of its inability to protect its copyrighted works that are available

on the Internet?

Sample Solution

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