DQ2

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In the world of marketing, two specific environments exist: business-to-business (B2B) and business-to-consumer (B2C). What are the two primary differences in these environments? Give an example of a company engaged in each environment and describe the primary product being marketed in each. What is the environment of the marketing simulation in which you are participating? Please use 2 references.

Strategy Selection, Implementation And Evaluation

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Introduction

(The Introduction paragraph is the first paragraph of the paper and will be used to describe to the reader the intent of the paper explaining the main points covered in the paper.  This intent should be understood prior to reading the remainder of the paper so the reader knows exactly what is being covered in the paper.  Write the introduction last to ensure all of the main points are covered.)

Alternative Strategy Generation

To generate a pool of strategies, you will look at the organizations business level strategy, corporate level strategy and global strategy.   Using the information and data collected from your research, and the analytical outcomes from (a) external factor analysis in your Project 1 and (b) internal factor analysis in Project 2, you will generate a pool of strategies.

  • Generate a minimum of three possible alternative strategies for the company.
  • Identify and discuss cultural and organizational factors that should be considered in analyzing and choosing among the alternative strategies.

Strategy Prioritization

  • Prioritize strategies and explain using the course material to support the reasoning Use the tools learned in the course.

Strategy Selection

  • Explain how to select the best strategy or strategies
  • Recommend the best one or two strategies and long-term objectives among the alternative strategies and explain why these strategies and objectives are best
  • Identify strategy recommendations using the following format for the formulation of strategies.  Make sure you are thorough in your presentation.
    • View .
    • Goal (The desired outcomes to be achieved)
    • Objective (Measurable milestone toward accomplishing the Goal)
    • Strategy (The approach used to achieve the Goal)
    • Tactic (A specific activity undertaken to implement the Strategy)
    • Review this resource to differentiate between and

Strategy Implementation

  • Recommend procedures for strategy implementation.
  • Discuss who, what and how to implement the selected strategy or strategies at the corporate level, business-unit level, and functional level.

Strategy Evaluation

Use frameworks and tools discussed throughout the course.  Support the reasoning and conclusions made.

  • Discuss procedures for strategy review and evaluation
  • Discuss the appropriate evaluative measures (including who, what, when and how at the corporate level, business-unit level, and functional level)
  • Discuss a corrective action plan (including who, what, when and how) at the corporate level, business-unit level, and functional level.)

Conclusion

  • Create a concluding paragraph.  The Conclusion is intended to emphasize the purpose/significance of the analysis, emphasize the significance/consequence of findings, and indicate the wider applications that are derived from the main points of the projects requirements.  You will draw conclusions about the findings of the external environment analysis.

Unit7ProgDev DUE 02/26/2020 Updated Post

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Unit7ProgDev DUE 02.26.2020

Unit7Assign

Program Development for a Government Agency

As a human services leader, you are aware, through direct or indirect work, of a government agency’s unique context of practice. Developing a program within a government agency presents its unique challenges and resources.

This paper will give you the opportunity to practice how to develop a program within a government agency. This program should address the social problem and unmet community need you previously identified in the Unit 5 assignment (u05a1), regarding your local community. Utilizing your needs assessment information, you will provide a rationale for the need for this program and describe how it will meet this need.

Since good program design comes with strong program evaluation, you will also determine an appropriate program evaluation strategy for your program. The government program that you, as a civil servant, design must address issues of diversity and inclusion and maintain ethical standards. To further validate and support your proposal, you will use reputable sources.

Instructions

Write a 35 page proposal to develop a program for a government agency. Recognizing the unique resources and context of a government agency, develop a program to address the need you presented in your community needs assessment (in Unit 5). Highlight key components of the community needs assessment that support the need for the new program, and address how the new program addresses this need. In the proposal, include an appropriate strategy for program evaluation. Integrate ethics, as well as issues of diversity and inclusion. Support your proposal with the required course readings and other reputable sources.

To complete this assignment successfully, be sure to address the following:

  • Design a program within a government agency to address your previously identified (u05a1) community need.
  • Determine an appropriate program evaluation type for this program.
  • Present how the program integrates accessible and culturally sensitive approaches to address issues of diversity and inclusion.
  • Examine ethical considerations in developing and implementing this government program.

Support your paper with the required readings and other reputable sources.

Submission Requirements

To complete this assignment successfully, your paper will need to meet the following specifications:

  • Page length: Write a 35 page paper.
  • Communication: Use professional academic writing and apply current APA format and style for citations and references.
  • Resources: Support your work with a minimum of 10 reputable sources, including required readings and other scholarly or professional sources such as peer-reviewed journals.
  • Font and size: Times New Roman, 12 point.

Refer to the Program Development for a Government Agency Scoring Guide to ensure that you meet the grading criteria for this assignment. ***SEE ATTACHMENTS***

Unit7Disc

Initiating a New Program in a Government Agency

Discuss what local government agency or department would be the primary stakeholder for hosting the new program that you are designing for this week’s assignment. Support your choice with rationale and literature from the field.  

Normalized Database Design Assignment

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A relational database must be designed and normalized before it can be created, populated with data, and used. Database design depends on the business scenario(s) a database architect needs to model, but all relational database designs benefit from being normalized.

Follow the instructions on the Normalized Database Design document. The document is attached. You must use and follow the attachment. The scenario is also attached. It must be used and followed as well.

Note: For this assignment, you will be given a business scenario. If you make changes during the normalization process (and usually this is the case) you will update your ERD to reflect the changes. Later in this course, you will be asked to implement the ERD from this week.

Submit your ERD and your normalized database design. 

No plagiarism. APA format Microsoft Access is to be used for the database.