Marketing Case Study Analysis

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Please read the case study (TELUS : The Public Mobile Brand Acquisition Decision) answer the following questions in around 1500 words, excluding appendix, dereferences, and cover letter. The main assessment criterion is the quality of your analysis. Please avoid general marketing statements or unrealistic strategies. Your suggestions/answers must be justified and rationalized well by available information in the case as well as your critical thinking and marketing knowledge. You may use simple financial calculations and marketing tools such as SWOT, perceptual map, etc. to support your arguments.

1)  Define the core issue or issues involved in the case. Explain the three alternatives for TELUS?

2)  Conduct a situational analysis for TELUS by analyzing the company; its differentiation and competitive advantage in three tiers market; wireless consumers; and TELUS target audience?

3)  What is your assessment of Publics company, its performance, its strengths, target audience, and it positioning?

4)  What is your assessment of the three alternatives? Which one is the best one and why? Offer a thorough rationale of your recommended approach.

Health Insurance And The Labor Market” Please Respond To The Following:

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  • Analyze the implications of adverse selection in insurance markets that contain information asymmetry and community ratings. Justify your response.
  • Analyze the primary ways in which analysts may use a model of the labor market to explain wage and employment figures for healthcare workers. Propose the main ways in which health status affects workers compensation overall. Provide at least one (1) example the model in use to support your response.

Data Structure And Algorithm

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Instructions

The instructions and starting templates for the assignment are attached to this module.  Please download them and follow the instructions.  You should submit your completed .cpp source files to this MyLeoOnline folder by the due date once you are done with the assignment.

There are actually 3 source files/starting templates for this assignment: assg-04.cpp, BinomialFunctions.hpp and BinomialFunctions.cpp.  You need to download and use all 3.  assg-04.cpp contains the main function and has tests of your code.  You should not need to add anything to this file, simply uncomment the tests as you are working on your assignment.  You should add your name and information to the file header at the top of all 3 files.  The files BinomialFunctions.hpp and BinomialFunctions.cpp are the header file and implementation file respectively.  You will need to add the function prototypes to the .hpp header file class definitions for the  functions you are to write for this assignment.  And likewise, you will need to write and  implement your functions in the BinomialFunctions.cpp file.

Week 5 Project (Coca Cola Company)

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Due February 17,2020

Week 5 Project

Instructions

Use the same organization as in previous weeks’ projects. Over the last five weeks, you have completed a great deal of research regarding your chosen organization. Based on what you’ve learned, you’ve identified a social cause that you believe fits nicely with your organization’s ethical culture. For your last assignment, you will compile this information into a presentation appropriate to be presented to your organization’s senior management.

Note. You may leverage your previously completed assignments as you compose your final presentation. However, material should not just be copied and pasted. Material should demonstrate continued development based on your study in the course.

Tasks:

  • Summarize your chosen global, publicly traded organization. Who is it? What does it do? Who does it do it to?
  • Propose the social cause for your organization and how it supports the mission, vision, and values of the organization.
  • Analyze the key strengths, weaknesses, opportunities, and threats (SWOT). How does your proposed social cause support the strengths and opportunities of your organization while helping your organization to overcome its weaknesses and threats.
  • Assess the ethical principles and frameworks used in making your selection. Include a discussion of the internal and the external impacts you expect to make with this choice.
  • Evaluate any ethical challenges this social cause might present to your employees.
  • Justify why it is important for your organization to actively participate in a CSR program and promote a global citizenship effort, including the contribution of the proposed social cause.

Prepare a 12-15 slide Microsoft PowerPoint presentation that highlights each of the five topics outlined above. You should use the notes section of each slide in the PowerPoint presentation to provide the supported (citations) details for your presentation. The slides should provide the key ideas for your executive audience.

Submission Details:

  • Use APA style for citations/references.
  • Name the presentation SU_BUS3001_W5_LastName_FirstInitial.ppt
  • Submit your document to the Submissions Area by the due date assigned.