imagine that you were asked to assist with a presentation for a group of undergraduate business students about the differences between the consumption of knowledge and the creation of knowledge. Prepare a chart with two columns: one for the consumption of knowledge, and one for the creation of knowledge. Be sure to cite your references within your chart where appropriate. You may use Excel, Word, or another program you are comfortable with.

Your chart should include the following:

Define the consumption of knowledge and creation of knowledge specifically as they pertain to the business field.
Provide examples of the consumption of knowledge and creation of knowledge in business research.
Explain research practices used for the consumption of knowledge versus the creation of knowledge in the business field.
Compare the effects of consumption of knowledge and creation of knowledge on current business trends. Include related theories as examples that could specifically relate to your chosen business specialization.
Determine how a person can use both the consumption of knowledge and creation of knowledge as a business student.

Sample Solution

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Write about one of these companies (McDonalds, Southwest Airlines, Coca Cola, ServiceMaster) Give some of the reasons for their success in the business world. Do they emphasize friendliness? How does management treat workers? How does the company handle complaints?

Sample Solution

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