discuss the process of building mobile applications

MKTG3110 Semester 1 2017 Seminar Topic Report and Presentation Week 4 (updated 20 March 2017) 1.
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4. Students just need to answer the questions. Eg, Q1, Q2…Q3….etc No need for an executive summary, background, introduction, body and conclusion. The foundation for the answers in the article about Lyft and Uber, posted on Blackboard. Students will also need to source other information – some of which has been posted on Blackboard. 5. 2000 words (max. word count). The word count excludes references and appendix. 6. Use Harvard Referencing Method to reference information. 7. 1.5 point space and 12 point font. 8. Upload your report and presentation onto Turnitin / Assessment area of Blackboard. 9. No hard (printed) copies needed. 10. The marking guidelines for the presentation and report are posted on Blackboard. —————————————————————————————————- MKTG3110 S1 2017 Seminar Topic 1 Questions Q1. What do we mean by the “sharing economy” business model? Use Uber and other examples in your answer. Q2. How do think Uber and Lyft could develop this business model in the USA? Focus on the future – don’t review the current situation. Q3. What are the motivations for consumers to use and buy Lyft’s services? Q4. What is Uber’s competitive advantage in Australia? Q5. Explain Uber’s situation and performance in China in 2016. Q6. How can Lyft convert users, who are currently Uber customers, into becoming Lyft customers, in the USA. Q7. Using Uber as the example, discuss the process of building mobile applications. Q8. How can Uber use SMS, messaging applications, to generate leads and manage communicatons with customers? Q9. What is location-based marketing and how can Uber leverage this technology. MKTG3110 S1 2017 Seminar Topic 2


 

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Ethylene glycol-distilled water mixture with a mass fraction of 0.72

Ethylene glycol-distilled water mixture with a mass fraction of 0.72 and a flow rate of 2.05 10-4 m3 /s flows inside a tube with an inside diameter of 0.0158 m and a uniform wall heat flux boundary condition. For this flow determine the Nusselt number at the location x/D = 10 for the inlet tube configuration of (a) bell-mouth and (b) re-entrant. Compare the results for parts (a) and (b). Assume the Grashof number is Gr = 60 000. The physical properties of ethylene glycol-distilled water mixture are Pr = 33.46 v = 3.45 10-6 m2 /s and b/s = 2.0.


 

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Discuss the company’s ability to meet short-term obligations and fund operations and capital projects, and give the results of operations.

1750 words

The MD&A should have the following: •Provide a summary of the current year’s activities. •Discuss the company’s ability to meet short-term obligations and fund operations and capital projects, and give the results of operations. •Provide a financial ratio analysis that includes liquidity, profitability, and solvency. •Discuss the federal tax obligations for the firm if it is structured as an LLC and as a C Corporation. •Discuss current internal controls as related to the prior assignment. •Provide a recommendation for next year’s operations. The project deliverables are as follows: •Update the research document’s title page with a new date. •Update previously-completed sections based on your instructor’s feedback. ◦Ensure that this final version of the document is sufficiently detailed to fully meet the assignment requirements for each part of the course. •New content for Week 5 is as follows: ◦Complete the Management Discussion and Analysis for the company. •Be sure to update your table of contents before submission.


 

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recommendations to improve group productivity in the organization

In Week One, you will choose a generic organization (manufacturing plant, hospital, etc.). Assume that you are a hired consultant for this organization. You have been asked by the president of the organization to prepare a background paper on the results of your research and to make recommendations to improve group productivity in the organization.
Your research has identified the following problems:
Role conflicts within groups
Communication problems among group members
Lack of cohesiveness in groups with diverse members
Excessive intergroup conflict
In an eight- to ten-page paper, include the following:
Introduction – clear explanation of the type of organization
Explanation of how each problem could impact a group’s productivity (use examples to illustrate points)
Recommendations to resolve each problem
Suggestions, based on your knowledge of group dynamics, for a company-wide training program on best practices for group productivity
Conclusion/Summary
Writing the Final Paper
The Final Paper:
Must be eight to ten double-spaced pages in length, and formatted according to APA style as outlined in the Ashford Writing Center.
Must include a title page with the following:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must begin with an introductory paragraph that has a succinct thesis statement.
Must address the topic of the paper with critical thought.
Must end with a conclusion that reaffirms your thesis.
Must document all sources in APA style, as outlined in the Ashford Writing Center.
Must include a separate reference page, formatted according to APA style as outlined in the Ashford Writing Center.
Must use at least six scholarly sources.


 

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