Question description

Social media channels are designed to be engaging; however, these media are often used by public health organizations and practitioners as a means to disseminate mass information, rather than to engage audiences in meaningful interaction. Harnessing social media to best achieve public health outcomes is a topic of much discussion and study in the public health community.

For this assignment, you will analyze public health communication via social media in your community. Follow a public health organization, local or national, on a social media channel (e.g., Twitter, Facebook, LinkedIn) for at least 3 weeks. In a paper of 1,000-1,250 words, address the following:

1. Describe the benefits/advantages and challenges/risks of using social media for public health communication.
2. Describe the organization you followed and the social media channel you selected. What kind of information is shared on social media by the organization?
3. To what degree does the organization engage with users/followers (e.g., responding to questions, engaging in conversation, hosting “chats” with experts, soliciting information)?
4. What improvements or suggestions would you make to this organization regarding its social media engagement? Why?

Use at least three scholarly sources to support your paper.

Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.

You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.

Question description

1. Drawing on your current knowledge of an HVA, explain why a county assessment might be different from a city / borough one.

You will find this one-page article very helpful. http://www.med.uottawa.ca/sim/data/injury_preventi…

Although not required, you may find this article helpful in the application of the matrix. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC12575…

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Q2. Must every small town or borough have its own HVA? Why or why not?

Even though this should not be a must, we all know that disasters are local. For this reason it is important for emergency planners to keep in mind that every plan should match the needs of our local community (Perry and Lindell, 2007). Furthermore, conducting a HVA at a regional or state level may avoid the waste of time and resources which might be required to sustain the assessments at county, or local levels. However, the down side of such approach is that planners might not relevant information related to local community. Realities at regional level might not be seen or experienced from the same perspective at local level. It is therefore necessary for us to seize up the situation based on the local realities. Besides, assessments conducted at different levels will not represent the same distribution of population or their exposure to potential existing threats. In other words, the local realities and the context might be quite different from those addressed at state level. The county plan needs to be as specific as possible with measures addressing realities inherent to the town. Besides, as plans are living document that can be updated regularly, it is important to start at least with the initial HVA a local (county/Town) level. Then, when this times comes for some revisions in, planner will not need to look for local details as for the initial assessment.

Furthermore, conducting a HVA a local level allow the best involvement of the local communities in the planning process. Interaction between planners, departments, personals and representatives of the different organizations throughout the planning process is a great opportunity for people to know each other, to buy-in and convey their different point of views about local opportunities and challenge that may arise during emergency response. Involving local community in the planning is a proven instrument for more sustainable output and multiplies the rate of successful realization of development by people because it is more likely to produce a set of outcomes actually desired by the community (Kaur, 2007). The HVA is a way to know the local capabilities to that can be included in the plan. For this reason, assessing a town or county may help to discover neighborhood associations and civic organizations which can contribute to build up local resources that will be useful during recovery phase. These groups are made of active citizens who can become important voices in local government, they provide a basis for policy formulation etc. They can also pass along official messages to friend and neighbors, and they can also act as pools of volunteers in support to emergency response and recovery processes.

In sum, allowing the city to proceed with its own HVA and can open opportunity for consultation with people interested in, or affected by the project to offer their point of view before a decision is made.